Growth Manager

Salary

₹15 - 18 LPA

Min Experience

2 years

Location

Bengaluru

JobType

full-time

About the role

Growth Marketing Lead @ Material Depot

Apply here: 👉🏼👉🏼 <https://forms.gle/2Y8L65jcQWS4kw2R6>

📍 Location: JP Nagar Phase 3, Bangalore

 

🤠Material Depot is a decor materials brand that is revolutionizing the entire interior design shopping experience with cutting-edge designs and the convenience of shopping from your home. Started in 2022 by Manish (ex-BCG) and Sarthak (IITB Alum), who both worked extensively in the construction space globally. Funded by prominent Global VCs including Accel, Whiteboard, and Y-Combinator among others, they seek to expand their team and hiring across roles.

Material Depot revolutionizes the construction industry by providing a one-stop platform for all your decorative interior materials. We offer an extensive range of high-quality products, from floorings to wall decor, sourced from trusted manufacturers globally. With a user-friendly interface, competitive pricing, and reliable delivery services, Material Depot ensures a seamless purchasing experience. 

 

 

🤭Some stats about us :

🤑 We are backed by Accel, Whiteboard, YCombinator, and other global investors, and are a small, well-funded company.

🤝 We’re one of the largest retailers of home interior goods in Bangalore working with over 100+ top designers and architects.

📈 Even as a 2-year-old company, we have been profitable with a scale of $3M annualised revenue 💹

 

 

Note from the Founders on the role

Hi, I'm Sarthak, Co-founder of Material Depot. I'm excited to find someone who would take overall responsibility of our biggest focus - Growth at Material Depot. The position closely works with the marketing and sales team on all key initiatives. The role would involve 20% data analysis, 40% Strategic initiatives & GTM, 40% operations; and will have 100% ownership of the problem statements you tackle.

Interview process

  1. Small assignment
  2. Three interview rounds with the team including Manish/Sarthak

What you will do:

  • Lead the marketing and content team: Understand digital and offline acquisition channels, strategize and launch campaigns to maximize ROI and other goals assigned to the team
  • SEO: Build SEO strategy based on keyword/competitor research, execute the strategy by working with team members/freelancers/interns/agencies
  • SEM: Manage, optimize & scale the PPC campaigns across channels
  • Product-led growth: Drive product-led initiatives for customer acquisition
  • Experimentation: Identify and experiment with new acquisition channels, explore affiliate marketing, loyalty program, strategic partnerships, etc to drive growth
  • Conversion: Work with the product team to optimize conversions
  • Retention: Enable CRM/ Marketing Automation to Set up, optimize and run ad-hoc campaigns aimed at driving high engagement
  • Customer Relationship Management: Devise effective communication strategies and maintain detailed records of interactions. Engage across communication channels to effectively navigate queries and doubts.
  • Target Achievement: Ensure teammates are aligned and empowered to achieve maximum results, and team and individual targets
  • Reporting: Periodically and proactively collect, collate, and present customer feedback and analysis for improvement to all relevant stakeholders

You’re a good fit for this only if...

  • Minimum 3 years of work experience in marketing
  • Experience in interiors, construction or furniture industry earns brownie points
  • Excellent communication skills, both verbal and written, with the ability to engage customers and convey complex concepts clearly and concisely.
  • You’re open to being a generalist and adapting to the uncertainty of early-stage startups. Strong ability to deal with ambiguity and problem-solve for aspects that you or the team may encounter the first time or are not familiar with.
  • You bring your own unique skill set to the table and collaborate with others to accomplish your team’s goals with a firm focus on targets and deadlines
  • You experiment, test, try, fail, and learn continuously.
  • You can work 50-60 hours, 6 days a week
  • You are not coming here for “strategy” roles but for on-ground hands-on work

Skills

Content Marketing
Performance Marketing
branding