Growth Manager
Salary
₹15 - 18 LPA
Min Experience
2 years
Location
Bengaluru
JobType
full-time
- Overview
About the role
Growth Marketing Lead @ Material Depot
Apply here: 👉🏼👉🏼 <https://forms.gle/2Y8L65jcQWS4kw2R6>
📍 Location: JP Nagar Phase 3, Bangalore
🤠Material Depot is a decor materials brand that is revolutionizing the entire interior design shopping experience with cutting-edge designs and the convenience of shopping from your home. Started in 2022 by Manish (ex-BCG) and Sarthak (IITB Alum), who both worked extensively in the construction space globally. Funded by prominent Global VCs including Accel, Whiteboard, and Y-Combinator among others, they seek to expand their team and hiring across roles.
Material Depot revolutionizes the construction industry by providing a one-stop platform for all your decorative interior materials. We offer an extensive range of high-quality products, from floorings to wall decor, sourced from trusted manufacturers globally. With a user-friendly interface, competitive pricing, and reliable delivery services, Material Depot ensures a seamless purchasing experience.
🤭Some stats about us :
🤑 We are backed by Accel, Whiteboard, YCombinator, and other global investors, and are a small, well-funded company.
🤝 We’re one of the largest retailers of home interior goods in Bangalore working with over 100+ top designers and architects.
📈 Even as a 2-year-old company, we have been profitable with a scale of $3M annualised revenue 💹
Note from the Founders on the role
Hi, I'm Sarthak, Co-founder of Material Depot. I'm excited to find someone who would take overall responsibility of our biggest focus - Growth at Material Depot. The position closely works with the marketing and sales team on all key initiatives. The role would involve 20% data analysis, 40% Strategic initiatives & GTM, 40% operations; and will have 100% ownership of the problem statements you tackle.
Interview process
- Small assignment
- Three interview rounds with the team including Manish/Sarthak
What you will do:
- Lead the marketing and content team: Understand digital and offline acquisition channels, strategize and launch campaigns to maximize ROI and other goals assigned to the team
- SEO: Build SEO strategy based on keyword/competitor research, execute the strategy by working with team members/freelancers/interns/agencies
- SEM: Manage, optimize & scale the PPC campaigns across channels
- Product-led growth: Drive product-led initiatives for customer acquisition
- Experimentation: Identify and experiment with new acquisition channels, explore affiliate marketing, loyalty program, strategic partnerships, etc to drive growth
- Conversion: Work with the product team to optimize conversions
- Retention: Enable CRM/ Marketing Automation to Set up, optimize and run ad-hoc campaigns aimed at driving high engagement
- Customer Relationship Management: Devise effective communication strategies and maintain detailed records of interactions. Engage across communication channels to effectively navigate queries and doubts.
- Target Achievement: Ensure teammates are aligned and empowered to achieve maximum results, and team and individual targets
- Reporting: Periodically and proactively collect, collate, and present customer feedback and analysis for improvement to all relevant stakeholders
You’re a good fit for this only if...
- Minimum 3 years of work experience in marketing
- Experience in interiors, construction or furniture industry earns brownie points
- Excellent communication skills, both verbal and written, with the ability to engage customers and convey complex concepts clearly and concisely.
- You’re open to being a generalist and adapting to the uncertainty of early-stage startups. Strong ability to deal with ambiguity and problem-solve for aspects that you or the team may encounter the first time or are not familiar with.
- You bring your own unique skill set to the table and collaborate with others to accomplish your team’s goals with a firm focus on targets and deadlines
- You experiment, test, try, fail, and learn continuously.
- You can work 50-60 hours, 6 days a week
- You are not coming here for “strategy” roles but for on-ground hands-on work