Paid Media Manager

Maslow Media Group is currently recruiting for a Paid Media Manager for our client based in Fort Lauderdale, FL.

 

The Paid Media Manager will have 4 to 7 years of hands-on expertise in media buying across Meta, Google, TikTok, and YouTube. With a proven track record of 4 to 7 years in media management, the Paid Media Manager will lead impactful paid media campaigns. The Paid Media Manager has a deep understanding of Meta's and Google's platforms to create and optimize campaigns. Experience managing budgets exceeding $200,000 per month on these platforms with hands on keyboard experience (required).

 

On-Site position in Fort Lauderdale, FL

 

How You Will Make an Impact

• Paid Media Acumen: Proficient in driving results within the platform based on comprehensive paid media strategies to maximize brand exposure, engagement, and conversions on Meta, Google, TikTok, and YouTube.
• Budget Mastery: Paid Media Manager (Buyer) will manage substantial monthly budgets, exceeding $200,000/m on Meta and $200,000/m on Google, with a focus on optimizing spending efficiency and driving ROI.
• Meta Expertise: Leverage your deep understanding of Meta's ad ecosystem, target audience options, and campaign structures to architect and fine-tune high-performance campaigns.
• Google Ads Proficiency: Implement advanced Google Ads strategies, including Search, Display, and Video, to amplify brand visibility and capture the audience's attention effectively.
• Targeting Precision: Paid Media Manager (Buyer) will utilize your expertise in data-driven audience targeting to deliver tailored ads to specific customer segments, optimizing ad relevance and engagement.
• Campaign Optimization: Implement rigorous A/B testing methodologies, refine ad creatives, placements, and targeting parameters to continuously improve campaign performance.
• Performance Analysis: Paid Media Manager (Buyer) will analyze complex data sets, extract actionable insights, and create data-driven reports to inform strategy, optimizations, and stakeholder communication.
• Cross-Functional Collaboration: Paid Media Manager (Buyer) will collaborate with design, content, and analytics teams to ensure seamless integration of messaging and branding across Meta and Google campaigns.

What We Offer

• Amazing opportunities for career progression
• Dynamic, fun, entrepreneurial and diverse culture 
• Medical (Choice Plus or HSA) & Prescription Drug, Dental (DHMO or DPPO), Vision, and Ancillary options
• Health and wellness are a top priority – committed to self-care
• 401(k) (100% match (dollar-for-dollar) up to 6% of salary deferrals)
• 2 Company-Wide Breaks, Summer & Winter 
• Generous Paid Time Off and Paid Holidays
• Volunteer Time
• Employer Paid Life Insurance, Short-Term Disability, Long-Term Disability,
• Health Savings Account (company contributes $65 monthly)
• Employee Assistance Program
• Business casual atmosphere

What You Bring to the Table

• Bachelor’s degree
• 4-7 years of hands-on experience in paid media management, with a strong emphasis on Meta (Facebook and Instagram) and Google Ads (Search, Shopping and YouTube).
• Strong understanding of full funnel digital marketing campaigns
• Familiarity with e-commerce, DTC, and consumer brand marketing trends.
• Supplement based subscription business is a plus
• Proven track record of managing substantial monthly budgets exceeding $200,000 on both Meta and Google platforms.
• In-depth understanding of Meta's targeting options, campaign structures, and advanced optimization techniques.
• Expertise in Google Ads, including Search, Display, and Video campaigns, with a focus on driving measurable results.

Salary Range: $75,000 to $105,000

 

The Maslow Media Group is a nationally recognized Workforce Solutions provider for Broadcast Media and Information Technology talent. Headquartered in the Washington DC Metro area, MMG is your preferred partner for Media and IT Contingent Staffing, Executive Search, Managed Services and Employer of Record (EOR)/paymaster solutions.

The Maslow Media Group, Inc. provides production staffing, payroll, and human resource services. The Company offers production crews to the television, cable, and multimedia industries, as well as managed and creative services. The Maslow Media Group serves clients worldwide.