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Role Description: Marketing & Sales Executive (Full-Time / Founding Team Member)
Location: Uttarakhand, India
We are looking for a passionate and proactive Marketing & Sales Executive to join the founding team at TruPahadi a millet-based food startup from the hills of Uttarakhand.
This is an exciting opportunity to be part of a healthy sweets brand and work directly with the founder in building strong B2B relationships and scaling the business.
Key Responsibilities
- Identify and connect with potential corporate clients, resorts, event managers, and wedding planners for collaborations, gifting, and bulk partnerships.
- Develop and execute effective sales and marketing campaigns to promote TruPahadi’s millet sweets and products.
- Build long-term relationships with partners through consistent follow-ups, excellent communication, and service.
- Manage B2B inquiries, prepare proposals, and close deals with a focus on high conversion and repeat orders.
- Assist in planning and executing marketing campaigns, exhibitions, tasting events, and product promotions.
- Work closely with the founder to shape brand strategies and explore new sales channels.
- Support hiring and training of new team members as the company scales.
- Participate in brainstorming and creative brand-building discussions because in a startup, you get to do a bit of everything!
Qualifications
- Strong communication and interpersonal skills with the ability to engage confidently with corporate clients and partners.
- Proven ability in sales, lead generation, and relationship management.
- Experience in B2B or FMCG sales preferred (especially food & beverage, gifting, or hospitality).
- Familiarity with digital marketing and campaign execution is a plus.
- Ability to think creatively and handle multiple responsibilities in a dynamic startup environment.
- Bachelor’s degree in Marketing, Business Administration, or related field preferred.
- Passion for startups, sustainability, and healthy food innovation.
Salary & Incentives
- Salary: ₹15,000–₹25,000 per month (based on experience).
- Performance-based incentives for achieving sales targets and closing bulk orders.
- Additional perks: Opportunity to work closely with the founding team, exposure to a fast-growing startup, and potential equity/bonus for exceptional performers.
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