FC TecNrgy
Website:
fctecnrgy.com
Job details:
Role Description
We are looking for a creative and data-driven Marketing Specialist to join our growing team in Gurugram. In this role, you will drive brand awareness and lead generation by planning and executing marketing campaigns across digital and offline channels. You will collaborate closely with sales and technical teams to craft compelling collateral, and bring our brand to life through strong design sensibility and strategic thinking.
Key Responsibilities
- Plan and execute integrated marketing campaigns across digital, social, email, and events channels.
- Conduct market research and analyse industry trends to inform and refine marketing strategies.
- Collaborate with cross-functional teams — sales, product, and creative — to ensure aligned marketing efforts.
- Design and develop market-specific catalogues, product documentation, and presentations with a strong visual identity.
- Support website development, improvement, and updates to enhance user experience and optimise digital presence.
- Oversee and manage content creation across formats to drive consistent brand visibility and engagement.
- Manage social media accounts — create, schedule, and publish posts across platforms.
- Plan and execute external events such as conferences, trade shows, and exhibitions.
- Coordinate internal events including office gatherings, visits, and company functions.
- Liaise with external vendors for procurement of marketing materials and branded collateral.
Qualifications & Skills
- Communication: Strong in written and verbal communication; strong presentation skills for internal and external audiences.
- Market Research: Ability to generate customer insights, analyse data, and translate trends into actionable strategies.
- Sales Enablement: Experience supporting sales teams through lead nurturing, collateral creation, and cross-functional collaboration.
- Marketing Strategy: Skilled in campaign planning, brand positioning, and performance tracking across digital and offline channels.
- Business Acumen: Ability to understand the company, its mission, business verticals, key products/solutions and their applications.
- Education: MBA (Marketing) / Master’s Diploma in marketing + B. Tech / B.Sc (PCM)
- Digital Tools: Proficiency in Canva, Photoshop, Illustrator, After Effects / Premiere Pro, Figma, Generative AI tools, and Mailchimp.
- Graphic Design & Video Editing: Hands-on experience producing polished graphics, basic video edits, and motion graphics.
Requirement
Experience: 0 to 3 Years
Minimum Score : Minimum 80 % in Class X
Minimum 75% in Class XII
Click on Apply to know more.