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Company Description
Estinio Group is a premier real estate developer and construction company in Bankura, with over 30 years of local experience. The organization operates as a builder, promoter, broker, and property consultant, offering end-to-end support to make property acquisition and development straightforward and stress-free. Estinio Group delivers a wide range of residential options, including luxury flats, apartments, and gated community homes, as well as diverse commercial properties such as showrooms, retail spaces, offices, and bank premises. The company also provides building contractor services for custom corporate and civil infrastructure projects and engages in high-return joint ventures and investment partnerships. Estinio Group is focused on building long-term value and future-ready spaces for its clients and partners.
Role Description
The Marketing Specialist is a full-time, remote role responsible for promoting Estinio Group’s residential, commercial, and joint venture offerings. Day-to-day tasks include planning and executing marketing campaigns across digital and traditional channels, conducting market research to identify trends and opportunities, and supporting lead generation and sales initiatives. The role involves creating compelling marketing content, coordinating with sales and customer service teams to ensure consistent messaging, and analyzing campaign performance to optimize reach and conversion. The Marketing Specialist will collaborate with internal stakeholders to strengthen brand visibility in Bankura and surrounding regions and help position Estinio Group as the preferred choice for real estate development and consulting.
Qualifications
- Candidates should possess strong Communication and Customer Service skills to engage prospects, respond to inquiries, and support a positive client experience.
- Candidates should possess Market Research and Marketing Strategy skills to analyze regional real estate trends, segment audiences, and develop targeted campaigns.
- Candidates should possess Sales and general Marketing skills to support lead generation, nurture client relationships, and contribute to revenue growth.
- Experience with digital marketing tools (social media, email marketing, analytics platforms) and basic CRM usage is beneficial.
- Relevant education in Marketing, Business, Communications, or a related field, or equivalent practical experience, is preferred.
- Ability to work independently in a remote environment, manage multiple projects, and collaborate effectively with cross-functional teams.
- Familiarity with real estate or construction industry marketing is an advantage.
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