Website:
escalatr.in
Job details:
Company Description Escalatr is an AI-enabled, customer-first resolution platform that helps individuals resolve stalled or unresolved complaints quickly and transparently. By connecting frustrated consumers with responsive leadership, Escalatr turns complex disputes into clear, actionable outcomes. The company is building the world’s first AI-powered autonomous escalation proxy, an independent intelligence layer that represents consumers, navigates corporate systems, and drives fair resolutions across brands and industries. Escalatr operates across geographies, focusing on trust, clarity, and fairness in every interaction. Its mission is straightforward: no consumer should have to fight alone for what is rightfully theirs.
Role Description The Marketing Specialist role at Escalatr is a full-time, hybrid position based in Chennai, with flexibility for some work-from-home days. The Marketing Specialist will plan and execute marketing campaigns to drive awareness, engagement, and conversion for Escalatr’s platform, including digital, social, and content initiatives. Day-to-day responsibilities include conducting market research, analyzing customer insights, supporting sales and customer success with targeted materials, and contributing to marketing strategy and branding efforts.
The role involves close collaboration with product, operations, and leadership to align messaging, measure campaign performance, and optimize outreach across channels. The Marketing Specialist will also help manage communications, support events or partnerships, and ensure a consistent, consumer-first narrative in all marketing activities.
Qualifications
- Candidates should possess strong Communication and Customer Service skills to interact effectively with internal teams and external stakeholders.
- Candidates should possess Market Research skills to gather, analyze, and interpret data on customers, competitors, and industry trends.
- Candidates should possess Marketing Strategy skills to plan campaigns, position the brand, and segment target audiences.
- Candidates should possess Sales-related skills to support lead generation, create sales collateral, and collaborate with the sales team on outreach efforts.
- Relevant qualifications such as a bachelor’s degree in Marketing, Business, Communications, or a related field are beneficial.
- Prior experience in digital marketing, performance analytics, or startup environments is an advantage.
- Ability to work in a hybrid setting in Chennai, manage multiple projects, and meet deadlines with minimal supervision.
- Familiarity with marketing tools (e.g., CRM systems, social media platforms, analytics dashboards) and an interest in AI-driven products are pluses.
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