Website:
brandingpoint.in
Job details:
Company Description Branding Point is a full-service graphic design, advertising, branding, and digital solutions company established in 2021 in Jaipur, Rajasthan. The team helps startups, local businesses, and growing brands achieve strong visibility through creative design, impactful advertising, and modern digital execution. Services span end-to-end branding, including outdoor and indoor signage, print production, and promotional materials, as well as comprehensive graphic design for logos, packaging, and marketing collateral. Branding Point also offers digital marketing and website design to build premium, consistent brand presence across online and offline channels. A focus on creativity, technology, quality materials, local market insight, transparent pricing, and timely delivery makes it a reliable partner for brands seeking strong visibility and cohesive identity.
Role Description The Marketing Specialist is a full-time, hybrid role based in Jaipur, with flexibility for some work-from-home arrangements. This role involves planning and executing marketing campaigns that support client branding, visibility, and lead generation across print, outdoor, and digital channels. Day-to-day responsibilities include conducting market research, developing marketing strategies, coordinating with design and production teams, and managing social media and digital marketing activities. The Marketing Specialist will monitor campaign performance, prepare reports, and recommend optimization actions to improve results. The role also requires close collaboration with clients to understand their goals, deliver consistent brand messaging, and ensure high-quality customer service throughout each project.
Qualifications
- Strong Communication and Customer Service skills to collaborate with clients and internal teams, present ideas clearly, and maintain professional relationships.
- Market Research capabilities to analyze target audiences, competitors, and local market trends, and to translate insights into actionable marketing plans.
- Experience with Marketing Strategy development, including campaign planning, channel selection, and budget allocation for both offline and digital initiatives.
- Sales and relationship-building skills to support lead generation, upsell services, and contribute to business growth.
- Familiarity with digital marketing tools and platforms (e.g., social media management, basic SEO/SEM concepts, email marketing) is highly beneficial.
- Ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment.
- Comfort working in a hybrid setup, attending on-site meetings and field activities in Jaipur as needed.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
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