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Job details:
Job Title: Paid Ads and Performance Marketing Specialist
Company: Bhawani Fitness
About Us:
Bhawani Fitness is dedicated to helping individuals achieve natural conception through personalized fitness and wellness programs.
Position Overview:
We’re seeking a talented Paid Ads and Performance Marketing Specialist to drive lead generation and customer acquisition. You’ll manage paid social media campaigns, optimize landing pages, and leverage marketing tools to reach our target audience.
Key Responsibilities:
∙ Develop and execute paid advertising campaigns on social media platforms like Facebook, Instagram, and Google Ads
∙ Manage B to C lead generation campaigns as the primary focus, with some B to B opportunities
∙ Optimize landing pages for conversion and improve cost per acquisition
∙ Analyze campaign performance metrics and provide data-driven recommendations
∙ Work with various marketing tools and platforms for tracking and optimization
∙ Collaborate with the team to align campaigns with business goals
Required Qualifications:
∙ Proven experience with paid social media advertising
∙ Strong knowledge of performance marketing and conversion optimization
∙ Expertise in B to C lead generation
∙ Familiarity with marketing analytics tools and platforms
∙ Experience optimizing landing pages and understanding user behavior
∙ Ability to reduce cost per acquisition through strategic optimization
∙ Basic understanding of B to B marketing is a plus
What We’re Looking For:
- A results-driven professional who’s passionate about data, creative problem-solving, and driving measurable business growth.
Click on Apply to know more.