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Company Description VM Advisory is a boutique consultancy focused on helping brands achieve exponential growth. The firm provides a comprehensive go-to-market framework that covers messaging, pricing, distribution, market segmentation, and sales strategy. By removing barriers to growth, VM Advisory supports clients in scaling efficiently and sustainably. Team members gain exposure to high-impact strategic work across diverse industries, collaborating closely with clients to deliver measurable results.
Role Description This is a full-time, on-site Marketing Manager role based in Gurgaon. The Marketing Manager will develop and execute integrated marketing plans that align with client growth strategies, including brand positioning, campaign design, and go-to-market initiatives. Day-to-day responsibilities include conducting market and competitor analysis, segmenting target audiences, and optimizing messaging across channels. The role involves coordinating with internal consultants and client stakeholders, overseeing content and digital marketing activities, tracking performance metrics, and preparing reports and presentations that translate data into actionable insights. The Marketing Manager will also support business development efforts through proposal input, case studies, and marketing collateral for VM Advisory.
Qualifications
- Strong skills in marketing strategy, brand positioning, and go-to-market planning, with the ability to translate business objectives into effective marketing initiatives.
- Proficiency in market research, data analysis, and segmentation, including experience using analytics tools to inform decision-making.
- Experience in digital marketing and campaign management across channels such as social media, email, and performance marketing.
- Ability to create and refine marketing collateral, presentations, and client-facing materials with clear, compelling messaging.
- Excellent written and verbal communication skills, with strong stakeholder management and collaboration capabilities.
- Proven project management skills, including planning, prioritization, and meeting deadlines in a fast-paced environment.
- Bachelor’s or master’s degree in Marketing, Business, Communications, or a related field; consulting or B2B experience is an advantage.
- Comfort working on-site in Gurgaon, with a proactive, analytical mindset and a focus on measurable impact.
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