Website:
Job details:
Company Description
Workplace: Illume Advanced Dentistry, Nungambakkam, Chennai | Full-time
Who we are
We are a Chennai-based business group with interests across real estate, healthcare and hospitality. Our current active brands are Illume Advanced Dentistry. You will be employed by our holding entity (Trend Fashions India Pvt Ltd) and work across two brands as our first dedicated marketing hire.
Role Description
A Chennai-based business group with interests in healthcare and hospitality. Our active brands are Illume Advanced Dentistry — a premium dental clinic in Nungambakkam — and a veg restaurant concept. You’ll be our first dedicated marketing hire, based out of the Illume clinic, working across both brands.
The honest version of this role
We don’t need someone to “do marketing.” We need someone who can look at what we’re already doing, tell us where we’re losing money, fix it, and grow revenue. If our ads aren’t converting, you find out why. If patients DM and never book, you plug that leak. If our Google profile is invisible, you make it show up. You’ll be judged on appointments booked and covers filled — not reach, impressions, or follower count.
What you’ll own
Illume (immediate priority)
• Audit everything currently running — agency work, ads, GBP, socials — and tell us the truth about what’s working and what’s wasted spend
• Google Business Profile: reviews, local SEO, visibility in Nungambakkam searches
• Instagram and WhatsApp as the actual sales funnel — inquiry to booking, with fast response flows
• Meta and Google ads: set up, run, and optimise yourself
• Own the patient journey end to end and find every drop-off point
Café (launch phase, parallel)
• Pre-launch buzz, opening campaign, footfall from day one
• Build a repeat-visit loop early
What we’re looking for
• 3–6 years in marketing, ideally healthcare, hospitality, or local consumer brands
• Has personally run and optimised Meta/Google ads — not just briefed an agency
• Analytical: comfortable reading numbers, spotting what’s broken, and acting on it
• Can write and produce for Instagram and WhatsApp in Tamil and English
• Understands DMs and WhatsApp are where deals close here — not calls or forms
• Self-directed; you won’t have a team above you
What this is not
• A content-creation or social-media-intern role
• A brief-the-agency-and-wait role
• A corporate coordinator position
Why join
• First marketing hire across two growing brands; real ownership
• Direct access to the founder; fast decisions, no bureaucracy
• Your impact is visible and measurable from month one
To apply
Send your portfolio or a short note: name one brand you grew, what was broken when you arrived, and what you did about it. To [contact]. No generic applications.
Qualifications
- Marketing and Brand Management experience, with expertise in developing and executing marketing strategies
- Strong skills in Market Research, Campaign Management, and Data Analysis
- Proficiency in Digital Marketing, Social Media Marketing, and Online Advertising
- Exceptional Communication, Leadership, and Team Collaboration skills
- Proven experience in Vendor Coordination and Budget Management
- Ability to analyze performance metrics and optimize campaigns for better results
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus
- Familiarity with the retail sector will be an added advantage
Click on Apply to know more.