Website:
biguineindia.co.in
Job details:
Location: Worli, Mumbai
Company: JCB Salons Pvt. Ltd.
We’re Hiring!
JCB Salons Pvt. Ltd. is looking for a dynamic and result-oriented Marketing Manager to join our team. If you are passionate about brand building, digital marketing, customer engagement, and driving business growth, we would love to hear from you.
About the Role
The Marketing Manager will be responsible for leading marketing initiatives across digital and offline platforms, strengthening brand presence, driving customer acquisition and retention, and executing impactful campaigns across all salon locations.
Key Responsibilities
- Develop and execute marketing strategies aligned with business objectives.
- Plan and manage digital marketing campaigns across Meta, Google, YouTube, and other relevant platforms.
- Manage social media calendars, content planning, and brand communication.
- Coordinate with creative agencies, designers, influencers, and vendors for campaign execution.
- Drive customer acquisition and retention through targeted marketing initiatives.
- Plan and execute promotional campaigns, seasonal offers, and new service launches.
- Monitor and optimize campaign performance using analytics and performance metrics.
- Manage the marketing budget and ensure cost-effective campaign execution.
- Work closely with Operations and Salon Managers to create location-specific marketing plans.
- Build partnerships with brands, corporates, residential communities, and local businesses to increase brand visibility.
- Organize events, activations, PR initiatives, and influencer collaborations.
- Conduct market research and competitor analysis to identify new opportunities.
- Ensure brand consistency across all marketing channels and salon locations.
Requirements
- Bachelor’s degree in Marketing, Business Administration, Mass Communication, or a related field.
- 4–8 years of experience in marketing, preferably in the beauty, wellness, luxury retail, hospitality, or lifestyle industry.
- Strong understanding of digital marketing, social media, CRM, and performance marketing.
- Experience in campaign planning, branding, and customer engagement.
- Excellent communication, negotiation, and project management skills.
- Proficiency in MS Office, Google Workspace, Meta Business Suite, Google Analytics, and marketing tools.
- Ability to work in a fast-paced, target-driven environment.
Preferred Skills
- Experience in salon, spa, beauty, wellness, or luxury retail brands.
- Knowledge of CRM and customer loyalty programs.
- Creative thinking with strong analytical and problem-solving abilities.
- Experience in managing agencies and cross-functional teams.
Compensation
Salary will be commensurate with experience and industry standards.
Interested?
- If you are interested in this opportunity, please share your updated resume with the HR Team at JCB Salons Pvt. Ltd.
Click on Apply to know more.