Website:
seamlessassist.com
Job details:
Marketing Manager
Company: Shyft Pilates
Location: Remote
Employment Type: Part-Time / Contract
Compensation: $400–$500/month retainer (initial project setup fee negotiable)
Role Overview
Shyft Pilates, a growing boutique Pilates studio with over 100 members, is seeking a Marketing Manager
- AI & Automation to build and manage our marketing funnel, automate lead workflows, and deliver clear performance insights.
This is a
hands-on role focused on
Go High Level (GHL) infrastructure, lead tracking, marketing automation, and AI-powered reporting. The ideal candidate is technically savvy, data-driven, and comfortable connecting multiple systems (GHL, WordPress, MindBody, and ad platforms) to support smarter marketing decisions.
Website:
shyftpilates.com
Key Responsibilities
Marketing Funnel & Lead Automation
- Set up and manage Go High Level (GHL) including pipelines, lead capture forms, tagging, and automated workflows
- Integrate GHL with WordPress and MindBody to track lead sources (Meta Ads, website, referrals, Yelp, etc.)
- Build automated SMS, email, and call follow-up sequences for new leads
- Create and embed website CTAs and lead capture forms
AI-Powered Reporting & Data Analysis
- Use AI tools (ChatGPT, Claude, or similar) to automate weekly marketing dashboards and reporting
- Track key metrics including lead volume, lead-to-class conversion, and membership conversion rates
- Consolidate data from MindBody, GHL, and ad platforms into clear weekly reports
- Identify tracking gaps and resolve tagging inconsistencies across systems
- Surface trends and insights to support faster marketing decisions
Paid Advertising Management
- Manage Meta (Facebook/Instagram) advertising campaigns including testing and optimization
- Evaluate and potentially manage Google or Yelp advertising when needed
- Recommend audience targeting and campaign scheduling strategies
SEO & Website Optimization
- Conduct SEO audit of the WordPress website
- Improve metadata, headers, and on-page SEO for discoverability
- Optimize Google Business Profile to improve local search visibility
Social Media Coordination
- Provide strategic guidance to the in-house social media team
- Ensure social content aligns with marketing campaigns and lead generation goals
Required Skills
- Hands-on experience with Go High Level (GHL) pipelines, tagging, and automation
- Strong experience with Meta Ads Manager and campaign optimization
- Ability to use AI tools (ChatGPT, Claude, etc.) for reporting and workflow automation
- Experience integrating GHL, WordPress, and booking platforms (MindBody or similar)
- Strong analytical skills and ability to build clear weekly performance reports
- Basic SEO knowledge and Google Business Profile optimization
- Ability to work independently in a remote environment
Preferred
- Experience in fitness, wellness, or boutique studio businesses
- Familiarity with MindBody software
- Experience with local marketing or Yelp advertising
- Knowledge of WordPress SEO plugins (Yoast, RankMath)
- Experience building automated marketing dashboards or AI-assisted reporting
Engagement
This role begins as a
project-based engagement (marketing funnel setup and reporting infrastructure) with potential to transition into an
ongoing part-time marketing retainer.
Compensation:
$400–$500/month for ongoing support (setup project fee negotiable).
Click on Apply to know more.