Website:
viwidh.com
Job details:
Viwidh Foodcraft | 3-Month Project-Based Internship
**Location:** Bangalore (On-Site)
**Duration:** 3 Months
**Type:** Project-Based Internship
**Stipend:** As per market standards
**Joining:** Immediate
### About Roti Kulcha Naan
Roti Kulcha Naan is a growing food brand focused on serving great North Indian breads and food in a quick-service format.
We’re looking for energetic, curious and creative **Marketing Interns** who want to get hands-on experience building marketing for a real consumer brand.
This is not a typical internship where you'll spend three months making presentations and watching from the sidelines.
You’ll be involved in **coming up with ideas, executing them, testing what works and measuring the results.**
### What You'll Work On
Depending on your strengths and interests, you could work on projects across:
**Social Media & Content
* Plan and execute Instagram content and Reels
* Come up with creative content ideas around food, customers and the brand
* Help create photos and videos at our outlets
* Experiment with different content formats and understand what performs
* Build and maintain a content calendar
**Local Store Marketing
* Identify marketing opportunities around our outlets
* Plan campaigns targeting nearby colleges, offices, apartments and communities
* Explore partnerships with local businesses and communities
* Come up with ideas to increase awareness and footfall
**Customer Growth
* Develop ideas to bring in new customers
* Find ways to increase repeat orders
* Work on referral, loyalty and promotional campaigns
* Explore WhatsApp and other customer engagement channels
**Marketing Experiments
* Identify a problem or opportunity
* Come up with a campaign or experiment
* Execute it with the team
* Measure the results
* Figure out what worked and what didn't
**Competitor & Market Research
* Study other food and QSR brands
* Track their campaigns, offers and content
* Identify interesting ideas that RKN can learn from or test
### What We're Looking For
You don't need to have previous marketing experience.
We care more about **how you think and how much initiative you take.**
You'd be a great fit if you:
* Are creative and constantly coming up with ideas
* Understand Instagram, Reels and social media culture
* Enjoy creating content or experimenting with new formats
* Communicate well and aren't afraid to approach people
* Are curious about why customers behave the way they do
* Can take an idea from concept to execution
* Are comfortable working in a fast-moving, hands-on environment
* Are willing to go beyond your assigned task when you see something that can be improved
**Students pursuing Marketing, Business, Media, Design, Communications or similar fields are welcome to apply.**
But your degree matters less to us than your **ability, curiosity and attitude.**
### What You'll Get
* Hands-on experience working with a real consumer/food brand
* Ownership of actual marketing projects
* Opportunity to see your ideas go from concept to execution
* Exposure to social media, local marketing, customer acquisition and brand building
* Regular feedback and mentorship
* A portfolio of real projects and campaigns you can showcase
* Certificate of internship on successful completion
* **Performance-based opportunity for continued work with Roti Kulcha Naan**
### What Success Looks Like
By the end of the internship, you shouldn't just be able to say:
> "I interned at bla bla bla."
You should be able to say:
> "I ran these campaigns, created this content, tested these ideas and generated these results."
That's what we're looking for.
### How to Apply
Send us:
**1. Your resume**
**2. A short introduction about yourself**
**3. One marketing idea you'd like our brand to try**
No fancy cover letter required.
Click on Apply to know more.