dbgtech.in
Website:
dbgtech.in
Job details:
JOB DESCRIPTION – MARKETING EXECUTIVE
Company: DBGTECH Solutions
Industry: Smart Home Automation, Distribution and E-commerce
Location: Malad West, Mumbai
Employment Type: Full-time, Work from Office
Working Days: Monday to Saturday
Working Hours: 10:00 AM to 6:00 PM
Salary: ₹25,000–₹35,000 per month
Experience Required: 1–3 years
ABOUT DBGTECH SOLUTIONS
DBGTECH Solutions is a growing smart-home automation and distribution company operating across B2B, B2C, e-commerce and project-based business channels. We work with leading international automation brands and serve dealers, system integrators, architects, interior designers, businesses and end customers across India.
ROLE OVERVIEW
We are looking for a creative, organised and performance-focused Marketing Executive to manage digital marketing activities, social media, content planning, product campaigns and lead-generation initiatives.
The candidate should be capable of independently planning marketing activities while coordinating with graphic designers, video editors, sales representatives and external agencies.
KEY RESPONSIBILITIES
• Plan and execute monthly marketing and content calendars
• Manage company profiles on Instagram, Facebook, LinkedIn, YouTube and other relevant platforms
• Create content ideas for posts, reels, stories, videos and product campaigns
• Write captions, product descriptions, advertisements and marketing communication
• Coordinate with graphic designers and video editors for creative execution
• Plan product photography, video shoots, demonstrations and customer testimonials
• Promote smart-home products, project installations, offers and new product launches
• Create marketing campaigns for B2B dealers and B2C customers
• Assist with Meta Ads, Google Ads and other paid marketing campaigns
• Monitor campaign budgets, leads, reach, engagement and conversions
• Prepare weekly and monthly marketing-performance reports
• Coordinate with the sales team and ensure marketing leads are properly followed up
• Plan email, WhatsApp and dealer communication campaigns
• Assist with website banners, landing pages, blogs and product listings
• Improve website visibility through basic SEO and keyword optimisation
• Research competitors, market trends, products and content opportunities
• Develop relationships with influencers, creators, architects and industry professionals
• Assist with exhibitions, dealer events, product launches and promotional activities
• Maintain organised records of marketing creatives, product images, videos and brand assets
• Ensure all content follows the company’s branding and communication standards
• Use AI tools to improve content research, planning, copywriting and productivity
REQUIRED QUALIFICATIONS
• Graduate in Marketing, Mass Media, Communications, Business Administration or another relevant field
• Minimum one year of practical marketing or digital-marketing experience
• Good written and verbal communication skills
• Strong knowledge of Instagram, Facebook, LinkedIn and YouTube
• Experience with Canva and basic creative-design tools
• Familiarity with Meta Ads Manager and Google Ads
• Basic understanding of SEO, website content and lead generation
• Ability to write professional captions, advertisements and product content
• Good knowledge of MS Excel, PowerPoint and reporting
• Comfortable using AI tools such as ChatGPT for marketing work
• Ability to manage multiple campaigns and meet deadlines
• Strong coordination, follow-up and organisational skills
PREFERRED EXPERIENCE
• Experience in technology, electronics, home automation, interior design or consumer products
• Experience managing e-commerce or product-based brands
• Experience with Shopify, email marketing or WhatsApp marketing
• Basic photography and video-content knowledge
• Experience coordinating with designers, editors, influencers or agencies
• A portfolio containing previously managed pages, campaigns or creative work
KEY PERFORMANCE INDICATORS
• Consistency and quality of published content
• Growth in reach, engagement and followers
• Number and quality of marketing-generated leads
• Cost per lead and campaign conversion performance
• Timely completion of the monthly content calendar
• Website traffic and product-page engagement
• Performance of product launches and promotional campaigns
• Quality of coordination with the sales and creative teams
WHAT WE OFFER
• Exposure to leading international smart-home brands
• Opportunity to work on B2B, B2C and e-commerce marketing
• Practical experience with product launches and automation projects
• Creative freedom to develop new campaign ideas
• Career growth based on performance and ownership
SELECTION PROCESS
- Telephonic screening
- Portfolio and practical marketing assessment
- Final interview with management
Click on Apply to know more.