BPB
Website:
bpbonline.com
Job details:
Company Description
BPB Publications is Asia's largest publisher of computer science and IT books with over 65 years of pioneering experience. With more than 6,500 titles and contributions from 4,000+ renowned authors, BPB has provided quality and affordable educational materials to millions of students, developers, and IT professionals worldwide. The company boasts a strong presence in over 50 countries and has sold over 150 million books globally. BPB specializes in customized content for schools, colleges, and professional markets, with a commitment to delivering authenticated information and exceptional production standards. As a key player in IT education, BPB's mission is to empower learners by providing accessible, world-class educational content to foster industry growth and innovation.
Role Description
This is a full-time on-site role based in New Delhi for a Marketing Executive at BPB. The Marketing Executive will be responsible for planning and executing effective marketing campaigns, conducting market research to identify new opportunities and target audiences, and developing strategies to promote BPB’s educational products. Key responsibilities include fostering client relationships, managing sales initiatives, and ensuring the alignment of marketing activities with organizational goals. The role involves collaboration with various teams to enhance brand visibility and meet revenue targets while contributing to the mission of revolutionizing IT education.
Qualifications
- Expertise in Market Planning and Market Research to identify trends and develop actionable strategies.
- Strong Communication skills to effectively collaborate with teams, engage clients, and convey marketing messages.
- Proficiency in Sales and Marketing to drive business growth and promote products effectively.
- Problem-solving abilities and creative thinking to craft and refine marketing strategies.
- Experience in the publishing or education industry is a plus.
- Bachelor’s degree in Marketing, Business Administration, or a related field.
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