Esse India | Canada immigration consultants in delhi | visa consultant delhi
Website:
esseindia.com
Job details:
Company Description
Esse India is a Canada-focused immigration and visa consulting firm known for providing accessible, competitively priced services from Delhi. The team is well-versed in Canadian immigration rules and procedures, helping clients navigate complex requirements with clarity and confidence. Esse India emphasizes trust, transparency, and value for money, ensuring that each client receives reliable guidance throughout the visa process. Since its establishment, the firm has built a strong reputation for client satisfaction and personalized support.
Role Description
The Marketing Director for Canada Opportunities is a full-time, on-site role based in Canada, responsible for leading and executing the overall marketing strategy for Canada immigration services. This role involves planning and managing multi-channel marketing campaigns, overseeing brand positioning, and developing targeted initiatives to generate qualified leads and increase client engagement. The Marketing Director will conduct market research on Canadian immigration trends, analyze competitor activities, and translate insights into effective marketing plans. Day-to-day responsibilities include collaborating with sales and operations teams, guiding content and digital marketing efforts, tracking performance metrics, and optimizing campaigns for conversion and return on investment. The role also includes managing marketing budgets, leading and mentoring the marketing team, and representing the brand at events, seminars, and online outreach initiatives.
Qualifications
- Strong marketing leadership capabilities, including Marketing Management and overall Marketing strategy development skills.
- Proficiency in Market Planning and Market Research to identify target segments, understand client needs, and shape campaigns accordingly.
- Experience collaborating closely with Sales teams to align marketing initiatives with revenue and lead-generation goals.
- Proven experience in digital marketing, campaign analytics, and performance tracking across channels such as social media, search, and email.
- Bachelor’s degree in Marketing, Business, Communications, or a related field; a master’s degree or MBA is an advantage.
- Demonstrated success in a senior marketing role, preferably in professional services, education, or immigration/overseas consulting.
- Excellent communication, presentation, and stakeholder management skills, with the ability to lead and motivate a diverse team.
- Strong analytical mindset, budget management experience, and comfort with data-driven decision-making.
- Ability to work on-site in Canada and manage cross-location coordination with Delhi-based and remote teams.
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