Keiretsu Forum
Website:
keiretsuforum.com
Job details:
Role OverviewWe are seeking a Marketing Communications Associate to support email-based marketing initiatives and event communications. The candidate will be responsible for developing targeted email campaigns, coordinating event registrations, and ensuring timely communication with members, investors, and event participants.
Hands-on experience with Mailchimp and event registration management is essential for this role.
Core Responsibilities1. Email Marketing & Communications
- Create and manage email campaigns using Mailchimp.
- Draft event invitations, announcements, newsletters, and promotional communications.
- Schedule email campaigns and automated reminders.
- Personalize communications for different audience segments.
- Proofread and test emails before deployment.
2. Event Communications & Registrations
- Coordinate event registration forms and online registration pages.
- Manage attendee databases and registration updates.
- Send registration confirmations, event reminders, and logistical information.
- Coordinate pre-event and post-event communications.
- Support attendee engagement through timely and relevant email communication.
3. Content & Audience Management
- Maintain email contact lists and subscriber databases.
- Segment audiences for targeted communications.
- Ensure consistency in messaging, tone, and branding.
- Maintain records of email campaigns and event communications.
4. Reporting & Optimization
- Track email campaign performance and engagement.
- Monitor registrations generated through email campaigns.
- Prepare performance reports and identify improvement opportunities.
- Recommend improvements to email content, timing, and audience targeting.
Required Skills- Practical experience with Mailchimp and email marketing campaigns.
- Experience with event registration workflows and attendee communications.
- Strong written communication, editing, and copywriting skills.
- Understanding of email automation and audience segmentation.
- Familiarity with Eventbrite, Cvent, Zoho Events, or similar platforms.
- Strong attention to detail and coordination skills.
Experience to Look For- 2–5 years of experience in marketing communications, email marketing, or event communications.
- Experience creating professional email content for business audiences.
- Hands-on experience managing event registrations and attendee updates.
- Experience coordinating multiple communication activities simultaneously.
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