NFX Digital
Website:
nfxdigital.com
Job details:
Company Description
NFX Digital is a disruptive research-based solutions and digital marketing company based in New Delhi, India. Our mission is to revolutionize the consumer and marketing research landscape by providing brands with actionable insights and innovative marketing solutions. We believe in the power of digital innovations and technology to deliver statistically relevant data at a lower cost and faster turnaround time than traditional research methods. Our platform, Adytude.com, allows brands to engage with their target audience in a candid environment, enabling them to create personalized and impactful marketing strategies. We’ve worked with clients like Armani, Bajaj, Discovery, DLF, Emami, Flipkart, Hyundai, ITC, JWT, Pepsi, Times Of India, Titan, TVS, and Voltas.
Additionally, our AI-driven IPs leverage automation, data intelligence, and consumer insights to create innovative marketing and research solutions. Built to improve efficiency and engagement, these products help brands better understand their audiences and drive meaningful business outcomes.
About the Role
We're looking for a creative, curious, and proactive individual to join our team. The role offers hands-on exposure across content, branding, consumer research, product development, and marketing strategy while working on both client and in-house projects in a fast-paced startup environment.
Key Responsibilities
- Develop and manage content and communication for client and in-house projects while ensuring consistency in brand voice and messaging.
- Conduct market, competitor, and consumer research to generate insights and support strategic decision-making.
- Assist in brand strategy, product positioning, and go-to-market initiatives.
- Contribute to the planning and execution of marketing campaigns, audience engagement initiatives, and events.
- Create presentations, marketing collateral, and communication material to support business and client objectives.
- Collaborate with cross-functional teams to manage multiple projects and ensure timely delivery.
- Stay updated on industry trends, consumer behaviour, and emerging marketing practices to bring fresh ideas to the team.
Qualifications
- Bachelor's degree in Marketing, Communications, Business Administration, Mass Communication, or a related field.
- 1–2 years of experience in content marketing, brand strategy, digital marketing, communications, or a similar role (startup or agency experience preferred).
- Strong writing, editing, and storytelling skills with excellent attention to detail.
- Good understanding of branding, consumer behaviour, digital marketing, and content strategy.
- Strong research, analytical, and problem-solving abilities.
- Excellent interpersonal skills with the ability to collaborate effectively in cross-functional teams.
- Ability to manage multiple projects and thrive in a fast-paced startup environment.
- Proficiency in Microsoft Office, Google Workspace, Canva, and presentation tools is preferred.
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