Website:
obraz.in
Job details:
Marketing Associate (SaaS)
About Obraz
Obraz is an Applied AI Engineering partner specializing in secure, production-grade Computer Vision systems for enterprise and defense sectors. We build scalable AI solutions that bridge advanced engineering with real-world deployment across industries including Defense & Surveillance, Healthcare Imaging, Industrial Automation, and Smart Infrastructure.
Our focus is on building reliable, enterprise-grade AI systems for global markets including the US, Europe, and the Middle East.
The Opportunity
We're looking for a technically grounded and highly ambitious **B2B Marketing Associate** to help build and drive our global B2B growth and demand generation engine.
This role sits at the intersection of engineering and strategic communication. You'll work closely with technical leadership to translate complex AI engineering concepts into clear, impactful content, automated workflows, and targeted B2B marketing assets.
This is an ideal opportunity for someone with a strong technical foundation who wants to take ownership of B2B technology marketing, strategic communications, and high-value growth initiatives in an early-stage startup environment.
What You'll Own
• Set up and manage the foundational marketing technology stack, including HubSpot, CRM pipelines, and marketing automation workflows.
• Create high-quality LinkedIn content, technical articles, case studies, and thought leadership content that communicates complex engineering concepts effectively.
• Support outbound prospecting by building targeted lead lists across the US, Europe, and Middle East using LinkedIn Sales Navigator and other B2B research tools.
• Assist in creating pitch decks, whitepapers, technical documentation, sales collateral, and visual workflow diagrams for enterprise prospects.
• Collaborate with engineering and leadership teams to ensure technically accurate communication, messaging, and product positioning.
• Support Account-Based Marketing (ABM) initiatives and track campaign performance using marketing analytics and CRM reporting.
• Manage website content updates and marketing pages using WordPress.
• Plan, write, publish, and manage blogs focused on AI, SaaS, Computer Vision, and enterprise technology topics.
• Create engaging content across digital channels, including website copy, social media posts, email campaigns, brochures, and marketing assets.
What Makes You a Great Fit
• 2–3 years of hands-on experience in B2B marketing, lead generation, content marketing, or growth marketing.
• Prior experience in SaaS, AI, Deep-Tech, or B2B technology companies is highly preferred.
• Bachelor's degree in Computer Science, Information Technology, Engineering, Marketing, or a related discipline. Candidates with strong technical aptitude and the ability to understand complex AI and Computer Vision concepts are encouraged to apply.
• Experience using and configuring marketing automation platforms and CRM tools such as HubSpot.
• Excellent written communication, technical writing, storytelling, and copywriting skills.
• Strong interest in digital marketing, B2B growth, enterprise technology marketing, and AI.
• Analytical mindset with exceptional attention to detail and data-driven decision-making.
• Ability to thrive in a fast-paced, high-ownership, and results-oriented startup environment.
Good to Have
• Familiarity with AI, Computer Vision, SaaS, or defense technology ecosystems.
• Experience with LinkedIn content management, LinkedIn Sales Navigator, and other B2B digital marketing tools.
• Basic understanding of SQL, Google Analytics (GA4), SEO, or technical documentation workflows.
• Exposure to Figma, Canva, PowerPoint, or presentation design tools.
• Experience supporting Account-Based Marketing (ABM) or enterprise lead generation campaigns.
• Experience with WordPress for website and content management.
• Blog writing and management experience, including content planning, publishing, and optimization.
• Content creation experience across multiple digital channels, including websites, blogs, social media, email campaigns, and marketing collateral.
Why Obraz
• Work directly with experienced engineering and leadership teams.
• Gain exposure to global enterprise and defense technology markets.
• Learn high-ticket B2B marketing, enterprise positioning, and technical communication strategies from the ground up.
• Build expertise in Applied AI, Computer Vision, and enterprise technology marketing.
• Enjoy a clear growth path from Marketing Associate to leadership responsibilities as the marketing team scales.
• Join a high-growth learning environment with long-term career progression opportunities.
Assessment Task
As part of the selection process, please complete the short assignment using the link below. Your assignment score will be considered as part of the evaluation process.
Assessment Link: https://forms.gle/JZiSEyHEod7EbnDN7
Click on Apply to know more.