Novistra Capital
Website:
novistra.com
Job details:
We are continuing to build a dedicated Marketing & Origination function that embeds institutional marketing into the firm’s deal origination process. As Marketing Analyst, you will own marketing execution across all of Novistra Capital’s sectors.
You will report to the VP, Marketing & Origination and work alongside the Origination Analyst. The Origination Analyst focuses on prospect research, outreach, and pipeline; you focus on content, campaigns, brand, and the marketing infrastructure that supports origination. The VP sets strategy; you and the Origination Analyst execute it.
This is not a support role. You will have direct ownership of deliverables, real autonomy, and a clear line from your work to commercial outcomes.
KEY RESPONSIBILITIES
Content, Thought Leadership & Campaigns
- Drive the firm’s content program across sector verticals
- Coordinate with freelancers and agencies to maintain a consistent publishing cadence of thought leadership and sector commentary
- Work with Managing Directors and sector leads to ensure content is relevant, timely, and aligned with commercial priorities
- Manage LinkedIn content, website updates, and deal announcement materials
- Design and execute targeted campaigns including sector newsletters, event-linked outreach, and account-based engagement programmes
- Track campaign performance and connect marketing activity to pipeline outcomes
Project Management, Agency & Vendor Coordination
- Manage multiple concurrent workstreams across sectors and geographies (New York, London, Dubai, India), ensuring deliverables stay on track
- Serve as day-to-day point of contact for external agencies and freelancers: briefing, timeline management, quality control, and budget tracking
- Maintain visibility across all marketing workstreams and proactively flag risks or delays
Database & Contact Engagement
- Own and maintain the firm’s contact database: segmentation, enrichment, and targeted engagement strategies aligned to BD priorities
- Collaborate with the Origination Analyst and wider team to ensure new contacts are captured and the database is actively leveraged
Brand & Collateral
- Maintain all pitch decks, credentials materials, case studies, and templates across sectors
- Ensure brand consistency across every firm communication and deliverable
CANDIDATE PROFILE
Experience
- 3–6 years in B2B marketing, ideally within professional services, financial services, or a high-end B2B agency
- Experience managing a content calendar and producing thought leadership in an institutional tone
- Proficiency with database/CRM management, contact segmentation, and targeted campaigns
- Experience managing external agencies or freelancers to deliver on time and to standard
- Strong project management skills across multiple workstreams and senior stakeholders
- Bachelor’s degree required; MBA or postgraduate qualification is a plus
What We’re Looking For
- Sharp written communication: you can write or edit content that reads as credible to C-suite executives, not generic marketing copy
- Strong editorial judgement and attention to detail
- Self-starter who brings structure to ambiguity without being asked
- Comfortable working independently and managing upward across geographies
- Fluency with AI tools and understanding of how to integrate AI-assisted workflows into day-to-day marketing execution
- Proficient with standard marketing and design platforms (LinkedIn, Canva)
WHAT MAKES THIS ROLE UNIQUE
This role offers a level of exposure and ownership that is unique at this stage of a marketing career. You will work directly with Managing Directors and senior leadership across a global firm, contributing to conversations that shape how Novistra goes to market. Your recommendations will be heard, and your output will be visible at the highest levels of the organization.
You will have genuine ownership of the marketing function. From content strategy through to campaign execution and brand management, you will see the direct impact of your work on the firm’s commercial results.
If you are looking for an environment where you can build, take ownership, and develop rapidly alongside senior professionals who invest in your growth, we would welcome your application.
Apply Here: https://forms.office.com/r/JXHSWSzpQ7
Click on Apply to know more.