Website:
mindshell.in
Job details:
Company Description: Mindshell Private Ltd operates at the intersection of Artificial Intelligence and consumer technology, focusing on the Indian market. The company builds innovative, culturally relevant products tailored to the needs and preferences of Indian consumers. Mindshell is part of India’s fast-growing tech-enabled product startup ecosystem, a sector attracting strong investment and rapid innovation. Team members join a dynamic environment where technology, market insight, and local consumer behavior come together to shape new products. The company offers opportunities to contribute to impactful solutions in a high-growth, future-facing domain.
Role Discription: Market Research Intern
Mindshell is building at the intersection of AI and childhood development. We're looking for a Market Research Intern to help us understand the kids, parenting, toys, and education product landscape - in India and globally.
What you'll do
- Research competitor products across kids' products, toys, parenting, and edtech
- Build comparison tables on pricing, features, age groups, positioning, and reviews
- Study parent buying behavior, expectations, and pain points
- Design and run surveys, feedback forms, and focus group discussions with parents and caregivers
- Analyze reviews from marketplaces, social media, YouTube, and app stores to spot gaps and trends
- Track new launches and emerging patterns in the category
- Prepare weekly research summaries, dashboards, and presentations for the founding team
Who we're looking for
- MBA/PGDM graduates or final-year students preferred
- Strong internet research skills, with clear English writing
- Comfortable with Excel/Google Sheets and PowerPoint/Google Slides
- Curious about consumer products, parenting, education, or startups
- Able to speak with people, ask structured questions, and document what you hear
- Prior experience in research, surveys, or competitor analysis is a plus
- Bonus if you've worked with D2C brands or tools like Notion, Canva, or Google Forms
What you'll walk away with
Real ownership of market research reports, competitor analysis, survey design, customer insight studies, and opportunity mapping - the kind of work that shapes product decisions, not busywork.
Details
📍 Kirti Nagar, New Delhi (in-office)
🗓 2-3 months
💰 ₹5,000–10,000/month
If you're curious about how kids' products actually get built - and want a front-row seat to it - we'd love to hear from you.
Click on Apply to know more.