Website:
edoutlook.com
Job details:
Company Description Ed Outlook Magazine is a media platform where education comes alive through real stories, real people, and real impact. The publication focuses on showcasing diverse perspectives in education, from classroom innovation to policy and community initiatives. Team members collaborate to create insightful, story-driven content that highlights challenges and opportunities in the education sector. Working at Ed Outlook means contributing to meaningful narratives that inform, inspire, and engage educators, learners, and stakeholders.
Role Description The Market Research Analyst role at Ed Outlook is a full-time, on-site position based in Bengaluru. This role involves designing and executing market research studies to understand audience demographics, content preferences, and trends within the education sector. The analyst will collect and analyze quantitative and qualitative data, prepare reports and dashboards, and translate findings into actionable recommendations for editorial, marketing, and product teams. Daily responsibilities include monitoring industry developments, evaluating competitor activities, segmenting target audiences, and supporting strategic decision-making with clear, data-backed insights. The Market Research Analyst will work closely with cross-functional teams to help shape content strategy, partnerships, and growth initiatives.
Qualifications
- Strong foundation in Market Research and Market Analysis, with experience applying these skills to support business or editorial strategy.
- Excellent Analytical Skills, including the ability to interpret complex data sets, identify patterns, and present clear, concise findings.
- Effective Communication skills, with the ability to convey research insights to both technical and non-technical stakeholders.
- Proficiency in Research methods, such as surveys, interviews, secondary research, and competitor benchmarking.
- Comfort with data tools and software (e.g., spreadsheets, BI tools, statistical packages) and familiarity with basic data visualization techniques.
- Bachelor’s degree in Marketing, Economics, Statistics, Business, Social Sciences, or a related field; advanced degree or specialized certification in market research is an advantage.
- Knowledge of or interest in the education sector and media/publishing industry, with the ability to stay informed about emerging trends.
- Strong attention to detail, ability to manage multiple projects, and readiness to work collaboratively in an on-site, team-oriented environment.
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