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Role Description The Market Executive role at Hindustan Unilever (HUL) is a full-time, on-site position based in Jamshedpur. The Market Executive will be responsible for driving sales growth, managing relationships with
distributors and retailers, and ensuring effective execution of trade and promotional activities in the assigned territory. Daily work includes tracking market performance, analyzing sales data, monitoring competitor activity, and implementing market development initiatives to strengthen brand presence. The role involves frequent market visits, coordination with internal teams for supply and merchandising, and timely reporting on key metrics and opportunities. The Market Executive is expected to support local marketing campaigns, maintain high standards of execution at point-of-sale, and contribute insights to improve route-to-market efficiency.
Qualifications
- Strong Analytical Skills to interpret market data, track performance, and identify growth opportunities.
- Excellent Communication abilities for interacting with retailers, distributors, and internal cross-functional teams.
- Foundational knowledge of Finance to understand pricing, margins, and profitability drivers in the market.
- Demonstrated Sales capabilities, including territory management, negotiation, and closing deals.
- Proven Business Development skills to expand distribution, open new channels, and build long-term partnerships.
- Bachelor’s degree in Business, Marketing, Commerce, or a related field; MBA or equivalent is an advantage.
- Comfort with field work, including regular travel within the Jamshedpur region and nearby markets.
- Ability to work independently, manage multiple priorities, and deliver on targets with integrity and accountability.
- Proficiency in MS Excel and basic reporting tools; familiarity with FMCG or consumer goods sectors is a plus.
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