Website:
myklax.com
Job details:
Company Description Myklax is a global fashion and lifestyle brand under Myklax Fashion Private Limited, offering premium-quality apparel, footwear, and accessories. Drawing inspiration from leading brands such as Nike, Snitch, and The Souled Store, Myklax combines contemporary design with superior craftsmanship. The brand focuses on creating stylish, comfortable, and versatile fashion that fits seamlessly into everyday life. With a strong commitment to innovation and excellence, Myklax aims to redefine daily wear for the modern generation and expand its presence in the fashion market.
Role Description This is a full-time, on-site Digital Marketing Executive role based in Kochi. The Digital Marketing Executive will plan, execute, and optimize online marketing campaigns across channels such as social media, search, email, and influencer collaborations. Responsibilities include managing brand presence on digital platforms, creating and coordinating marketing content, monitoring campaign performance, and preparing regular reports and insights. The role also involves conducting market and competitor research, supporting e-commerce and website promotions, and working closely with design, content, and sales teams to drive traffic, engagement, and conversions.
Qualifications
- Candidates should possess skills in digital campaign management, social media marketing, and online brand promotion.
- Candidates should possess skills in content creation, copywriting, and basic editing for digital platforms.
- Candidates should possess skills in data analysis, use of analytics tools, and performance tracking for marketing campaigns.
- Candidates should possess skills in SEO/SEM concepts, keyword research, and optimizing content for search visibility.
- Candidates should possess skills in collaboration, communication, and project coordination across cross-functional teams.
- Relevant experience in digital marketing, preferably in fashion, lifestyle, or e-commerce, is beneficial.
- A bachelor’s degree in Marketing, Business, Communications, or a related field is preferred.
- Familiarity with design tools, marketing automation platforms, and current digital marketing trends is an advantage.
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