Performance Marketing Strategist

Responsibilities: - Strategize and execute high-performing digital marketing campaigns across a variety of channels including SEO, paid social, paid search, display, and affiliates. - Continuously analyze campaign performance and make optimizations to improve efficiency and ROAS. - Work closely with the creative and content teams to ensure messaging and creatives are optimized for each campaign. - Manage and optimize advertising budgets to maximize ROI. - Collaborate with the broader marketing team to contribute to the overall marketing strategy. Qualifications: - 3+ years of experience in digital marketing, preferably in a performance marketing role. - Proven track record of driving high-performing digital campaigns across a variety of channels. - Excellent analytical and data-driven mindset with the ability to interpret data and make informed decisions. - Strong communication and presentation skills to effectively present ideas and campaign results. - Proficient in Google Ads, Facebook/Instagram Ads, and other digital marketing platforms. - Bonus: Experience with ecommerce, SaaS, or B2B marketing.