Aditya Birla Sun Life Insurance
Website:
adityabirlacapital.com
Job details:
Job Purpose
As a Lead - design , you will be responsible for scaling the biggest product to serve the growing needs of our sellers. You may work on improving customer engagement by driving product initiatives from inception through execution.
Job Context & Major Challenges
The Aditya Birla Capital (ABCL) has diverse, industry-leading businesses across multiple verticals, including lending, life insurance, health insurance, insurance booking, mutual funds, housing finance, wealth management, insurance advisory services, retail broking, distribution of third party products etc. Rationale for the role lies in advantage of integrating strategic alliances and fintech partnerships centrally for pan-ABCL to maximise benefit at the most optimum economics
Challenges
Build world-class digital platforms in a space where our competitors have already evolved their digital product offerings.
Aligning Digital Heads, along with each of their one downs to ensure effective alignment and rollout of ABC Digital guidelines to drive UI/UX synergy
Our tech approach is traditional which creates a challenge in imagining and delivering innovative and agile tech solutions for new-age user experience.
Develop seller empathy to raise plans and build products to satisfy their needs.
Collaborate cross-functionally with: Engineering, Design, Data Science, Marketing, Finance, Legal, Compliance, and Risk
Key Result Areas
KRA (Accountabilities) (Max 1325 Characters)Supporting Actions (Max 1325 Characters)
KRA1 Product Development/ Enhancement Product Development /enhancement plan for various existing products on existing platforms or through APIs on partner pages
Understand requirement jointly with respective product teams, BSG-IT and other stakeholders and undertake development of the requirements for the channel
Overlook progress of development throughout the life-cycle for on-time project delivery
Testing of the new developments for bug-testing / process gaps and take corrective action
Undertake enhancements for the various products to keep it relevant at all times
KRA2 Journey management for various products Support to channel to ensure delivery of different project journeys
Align and prioritize projects with the help of business projections
Review feedback from channel to enhance the digital experience
KRA3 Competition Benchmarking Competition Benchmarking for the products managed for channel
Review competition offerings for capabilities, features, process, UI/UX and benchmark it to the banks offering
KRA4 Live Projects Ensure go-live for projects / processes as well as support management and co-ordination for the project from concept initiation to Go Live
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