Primary Duties and Responsibilities:
· Merchandise, document, and analyze unique product upsells and cross-sells based on seasonality, inventory levels, and sales performance data.
· Curate additional buying options on product pages to improve inactive item sell through rates while driving sales.
· Write and populate engaging, SEO/AEO/GEO-optimized “Why We Like This” sections and other product-specific content to create standout, LLM-friendly content for our website.
· Analyze customer site-search data to optimize on-site search; refine product names, keywords, attributes, and filters for better discoverability.
· Monitor and reduce zero-search-results instances by crafting tailored search solutions that guide retail customers to the right products.
· Populate and organize detailed product “Specifications” in NetSuite ERP to improve the web shopping experience.
· Add and curate additional item data points to enhance product filtering and overall site search performance.
· Develop persuasive content for product listing pages in alignment with our broader content and merchandising strategies.
· Perform QA on product titles, descriptions, imagery (including alternate views), and overall presentation to ensure accuracy and an optimal user experience throughout the product lifecycle.
Qualifications:
· 2–4+ years of experience in an eCommerce role focused on product listing, content creation, or merchandising.
· Strong computer skills with proficiency in the Microsoft Office suite.
· Knowledge of archery products and a genuine enthusiasm for the outdoors/archery community.
· Excellent organizational and time-management skills; proven ability to prioritize, schedule, and track multiple initiatives in a dynamic environment.
· Strong communication skills, including clear writing, effective speaking, and active listening.
· Familiarity with NetSuite and basic HTML knowledge.
Benefits:
- Medical eligible 1st of the month after date of hire
- Dental eligible 1st of the month after date of hire
- Vision eligible 1st of the month after date of hire
- 401K
- Paid Vacation
- Paid Holidays
- Paid Sick
- Life Insurance and AD&D
- Short Term & Long Term Disability Insurance
- Employee Discount