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Employer Branding Lead

Location

Mumbai

JobType

Full Time

About the job

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About the role

Create and manage social media campaigns for campus students for attraction and amplification of various campus properties (Like Brandstorm, Sustainability Challenge, L'Oréal on Campus, etc.) Create and manage social media campaigns for experienced candidates' attraction through conceptualizing and creating a 360 plan Partnerships with publishers/ lead HR websites (like Dare2Compete, Medium, People Matters, etc.), both online and offline, with an objective of brand awareness and engagement Leverage LinkedIn for the L'Oréal Leadership series and other innovative engagements that foster leadership engagement with prospective talents Content curation & creation of digital assets for the Careers India page: like videos & repositories of imageries to be created highlighting strong EVP Ensure measurability of all Career India pages to analyze key metrics like website traffic, bounce rate, average time spent in a visit, no. of unique users, etc. as a part of analytics reporting Creation of various digital assets & promotion to an internal audience Social media promotions of a complete gamut of HR initiatives like benefits & rewards, learning offerings by L'Oréal C1 for Internal use

About the company

L'Oréal S.A. is a French personal care company headquartered in Clichy, Hauts-de-Seine with a registered office in Paris. It is the world's largest cosmetics company and has developed activities in the field concentrating on hair colour, skincare, sun protection, make-up, perfume, and hair care. L'Oréal launched its first hair dye in 1909 and has been in the business for 112 years. The compa...

Skills

social media
content curation
digital marketing
data analytics