Borecha Functional Beverages is looking for an ambitious and results-driven Key Accounts Sales Manager to lead our HORECA business across Goa. This role is ideal for someone who enjoys building long-term partnerships with cafés, restaurants, hotels, resorts, and premium hospitality chains while driving sales and brand visibility.
Key Responsibilities
* Manage and grow Borecha’s presence across cafés, restaurants, hotels, resorts, and other HORECA accounts.
* Identify and onboard new key accounts across Goa.
* Build strong relationships with owners, procurement teams, F&B managers, and decision-makers.
* Negotiate commercial agreements and ensure successful execution.
* Drive monthly sales targets, revenue growth, and market expansion.
* Plan and execute product launches, activations, tastings, and promotional initiatives.
* Ensure excellent product visibility, menu placements, and merchandising across partner outlets.
* Monitor competitor activity and provide regular market insights.
* Coordinate closely with distributors and internal teams to ensure timely order fulfilment and customer satisfaction.
* Prepare regular sales reports, account reviews, and business development plans.
