Marketing Manager - Modern Channels

Kenvue is looking for the role of Marketing Manager - Modern Channels! Responsibilities of the Candidate: Build Go to market roadmap for Modern Channel RE (Hypermarkets, Supermarkets, SSS, Organized Pharmacies) for next 3 years Deliver India Consumer NTS, GP, TIE targets Shape organization's understanding of Modern Channel shoppers across All Franchises (Baby, Sanpro, Skin, Oral, Self-Care) and strengthen shopper marketing fundamentals on business Define Where-to-Play (Right stores by channel) and How-to-Win choices (Visibility, Assortment, Distribution, Trade terms) Prepare CD brand objectives and plans as per Annual and Quarterly Operating plans. Develop Quarterly Activity and Promotion activity grid across REs Develop RE strategy and 5Ps on RE customer and shopper expertise/insights Identify, prioritize Shopper/RE Insights across REs (to be the expert in the RE) Understand key competitor activity Across RE Stay on top of key competitor activity for Modern Channel RE across franchises Deliver Modern Channel RE business sales target Hold together Sales forecast for RE Franchise across Franchise. Work with frontline and supply chain on forecasting and BTL plans to minimize forecasting errors and maximize OTIF-D Work with finance to forecast and reconcile gross to net and other trade investments Develop robust RE Business analysis. (e.g.SOM, Distrib.) to be the expert on the business by RE Input in the Innovation process for Self-Care and develop Go to Market strategy for New Product Launches Bring Customer/Retailer perspective in commercial process Develop 5P's communication tools to sales Team to execute the plans Responsible for 5P's tracking, for continuously monitoring and work with CDT for corrections when needed Requirements: Education: MBA in Sales & Marketing Experience and Skills: Experience in FMCG/Food Industry preferably exposure to Personal Care Products and from Premium B-School