Website:
revny.in
Job details:
Junior Retention & WhatsApp Marketing Executive
📍 Ahmedabad, Gujarat
🕒 Full-Time
About the Role
We’re looking for a proactive Junior Retention & WhatsApp Marketing Executive to manage WhatsApp marketing, retention campaigns, customer engagement, and day-to-day Spur operations for our D2C wellness brand.
What You'll Do
- Plan and execute WhatsApp retention campaigns including broadcasts, abandoned cart, post-purchase, replenishment, cross-sell, upsell, and win-back campaigns
- Manage Spur end-to-end, including customer segments, templates, tags, inbox management, campaign lists, and automated journeys
- Handle customer queries related to products, orders, offers, delivery, and usage while ensuring timely follow-ups and resolution
- Conduct A/B tests to improve messaging, offers, timing, and campaign results
- Write engaging, conversion-focused WhatsApp copy and coordinate campaign creatives with the marketing team
- Identify recurring customer feedback and retention opportunities to improve customer experience and repeat purchases
- Maintain campaign calendars, customer data, FAQs, quick replies, and performance reports
- Respond to customer queries across WhatsApp and other customer communication channels
What We're Looking For
- 0–1 years of experience in retention, WhatsApp marketing, CRM, customer engagement, or digital marketing
- Familiarity with Spur/ other retention marketing tool is strongly preferred
- Good understanding of customer journeys, segmentation, and retention marketing
- Strong written communication and customer handling skills
- Basic knowledge of Shopify, Excel, and Google Sheets
- Organised, proactive, detail-oriented, and comfortable working with data
- D2C or e-commerce experience is a plus
What We Offer
- Hands-on ownership of WhatsApp marketing, retention, and Spur management
- Exposure to D2C customer lifecycle and retention strategy
- Opportunity to directly impact conversions, repeat purchases, and customer experience
- Mentorship and growth opportunities
If you enjoy combining customer psychology, communication, and data to keep customers engaged and coming back, we’d love to hear from you.
Click on Apply to know more.