Sorted
Website:
sorted.agency
Job details:
Job Title: Junior PPC Executive
Shift Timing: US shift (2.00 PM to 12.00 AM)
Joining: Immediate Joiner Preferred
Location: Pune, Maharashtra
Experience: 06 months to 2 years
Job Overview:
We are looking for a performance-driven and detail-oriented Junior PPC Executive to join our team. The ideal candidate will be responsible for planning, executing, and optimizing paid advertising campaigns across multiple platforms. A strong understanding of AI-powered tools in digital marketing, combined with excellent communication skills, is essential for this role.
Key Responsibilities:
- Develop and execute data-driven PPC strategies to enhance brand visibility and drive high-quality traffic.
- Conduct in-depth keyword research and competitor analysis to identify growth opportunities.
- Create, manage, and optimize campaigns across platforms such as Google Ads, Microsoft Advertising (Bing), and social media channels.
- Leverage AI tools and automation features for campaign optimization, bid management, and performance forecasting.
- Continuously monitor and optimize campaign performance based on key metrics such as CTR, conversion rate, CPA, and ROAS.
- Perform A/B testing on ad creatives, copies, and landing pages to improve performance.
- Analyze campaign data and prepare actionable reports with clear insights and recommendations.
- Stay updated with the latest trends, platform updates, and best practices in PPC and digital marketing.
Requirements:
- 6 months to 2 years of hands-on experience in managing PPC campaigns.
- Proficiency in campaign setup and optimization on platforms such as Google Ads and Microsoft Advertising.
- Working knowledge of Google Analytics for campaign tracking, performance analysis, and reporting.
- Familiarity with AI tools and automation in digital marketing is preferred.
- Strong analytical skills with the ability to interpret data and optimize campaigns accordingly.
- Excellent communication skills (both written and verbal) – clear and professional reporting is a must.
- Detail-oriented with a focus on achieving performance targets.
- Ability to work independently and collaborate effectively within a team.
- Willingness to work flexible hours, preferably US/UK shifts.
Preferred Qualifications:
- Google Ads Certification and relevant Digital Marketing certifications are highly preferred.
- Experience in remarketing, audience segmentation, and conversion tracking.
- Basic understanding of SEO and its integration with PPC strategies.
- Exposure to other digital marketing channels such as display and email marketing is a plus.
Application Process:
If you are passionate about leveraging data, AI, and paid media strategies to drive business growth, we encourage you to apply. Please share your updated resume along with a brief cover letter highlighting your PPC experience and key achievements to tejas@sorted.agency and cc: careers@sorted.agency with the subject line: “Application – Junior PPC Executive – Sorted”
Click on Apply to know more.