Responsive Media Tech Services, LLC
Website:
responsivemts.com
Job details:
Company Description
Responsive Media Tech Services operates as a comprehensive digital media service provider specializing in various domains, including Digital Marketing, Ad Operations, Web Design and development, Creative Services, Ad Server Migration, Rich Media, Ad Creative, Reporting and data Analytics, Digital Marketing, Email Production and Deployment, Email Creative, and Mobile Application Development for devices like iPhone, iPad, and Android. Our partnerships extend to online publishers, ad networks, agencies, web marketing, and web design and development companies.
Our dedicated teams provide services around the clock and are equipped to offer on-site support to our global clientele. We take pride in delivering excellent service, maintaining superior quality, ensuring rapid turnaround times, and displaying a willingness to go above and beyond contractual obligations to guarantee efficient services. Our operational hub is located in Bangalore, India, and we have a strong global presence, with offices in New York (USA), London (UK), and Sydney (Australia).
Role Description
We are seeking a detail-oriented and analytical professional to join our Digital Operations team, focusing on campaign performance tracking, data analysis, and automating dashboards and reports. The role involves managing campaign data across various platforms, ensuring accurate reporting, and providing actionable insights to enhance performance and efficiency across digital marketing initiatives.
Key Responsibilities
- Develop and maintain performance reports and dashboards for programmatic, social, search, and display campaigns.
- Extract, clean, and analyse campaign data from ad platforms (Google Ads, Meta Ads, DV360, The Trade Desk, LinkedIn Ads, etc.) and analytics tools.
- Ensure accuracy, consistency, and completeness of campaign metrics across reporting sources.
- Automate reporting processes using tools like Google Looker Studio, Excel macros, Power BI, or other BI platforms.
- Collaborate with the clients to track campaign KPIs (CTR, CVR, CPM, CPA, ROAS, etc.) and flag anomalies or optimization opportunities.
- Generate weekly, monthly, and ad-hoc reports for internal teams and clients.
- Support data-driven decision-making by providing actionable insights from campaign data.
- Maintain documentation of data sources, metrics definitions, and reporting standards.
Qualifications
- Bachelor’s degree in Marketing, Statistics, Computer Science, or a related field.
- 1 years of experience in Ad Operations, Digital Marketing Analytics, or Reporting.
- Strong proficiency in Excel/Google Sheets (formulas, pivot tables, macros).
- Experience with data visualization tools (Google Looker Studio, Power BI, Tableau, etc.).
- Working knowledge of ad platforms and analytics tools (Google Ads, Meta Ads, DV360, Campaign Manager, Google Analytics).
- Familiarity with campaign tracking, tags, and pixels (GTM, Floodlight, UTM, etc.) will added advantage
- Excellent analytical skills with strong attention to detail.
- Strong communication skills and ability to work cross-functionally.
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