About the role
Infor is seeking a Marketing Operations Analyst to join our Demand Operations team. As a custodian of Salesforce and other related technologies, you will be responsible for the quality of data held within, as well as adherence of processes to drive accurate reporting and clear pipeline visibility.
This role will work cross-functionally with sales operations, marketing operations, business development, regional and global marketing teams and serve as a contact for process, data and systems questions and related tasks.
A Day in the Life Typically Includes:
Marketing team's primary contact for process, data and system questions; ensuring data accuracy and data integrity.
Manage compliance to processes and reporting requirements
Perform detailed data work including append, enrich and clean
Validate marketing data CRM/Salesforce to ensure cleanliness of data
Ad hoc reporting requests to support marketing goals
Campaign Analysis: Analyze marketing campaigns to measure performance and identify areas for improvement.
Process Optimization: Develop and optimize marketing processes to increase efficiency and effectiveness.
Collaboration: Work closely with marketing, sales, and IT teams to align strategies and ensure seamless execution.
Expectations
Data-Driven Insights: Deliver actionable insights from data analysis that drive marketing strategy and decision-making.
Efficiency Improvement: Continuously identify and implement process improvements to enhance marketing operations.
Clear Communication: Provide clear and concise reports and presentations to stakeholders, explaining complex data in an understandable manner.
Proactive Collaboration: Actively collaborate with cross-functional teams to support marketing objectives and initiatives.
Accountability: Take ownership of assigned responsibilities and be accountable for delivering high-quality work on time.
About the company
Infor is a global leader in business cloud software products for companies in industry specific markets. Infor builds complete industry suites in the cloud and efficiently deploys technology that puts the user experience first, leverages data science, and integrates easily into existing systems. Over 60,000 organizations worldwide rely on Infor to help overcome market disruptions and achieve business-wide digital transformation.