Adfactors PR
Website:
adfactorspr.com
Job details:
Company Description
Adfactors PR, established in 1997, is India's largest public relations firm and a leader in providing multi-specialist and full-service PR solutions. The firm operates across 40 cities in India, catering to over 25 industries, including large corporations, financial institutions, trade bodies, and innovative start-ups. Known for handling complex and high-stakes PR initiatives, Adfactors PR has garnered industry recognition, including being named one of the PR Agency of the Decade by PRovoke Media in Asia-Pacific and globally. The agency is a proud member of PROI Worldwide, the largest global network of independent PR firms.
Role Description
This is a full-time, on-site role for an Influencer Marketing Specialist based in New Delhi. Responsibilities include researching and coordinating with influencers, crafting and executing influencer marketing strategies, managing relationships with key influencers, and measuring the success of campaigns. The role requires collaboration with internal teams to create impactful campaigns, analyze trends, and ensure alignment with client objectives.
Qualifications
- Strong research and analytical skills to identify and evaluate influencers and campaign results
- Experience in content creation, content strategy, and social media marketing
- Excellent communication, relationship-building, and negotiation skills
- Proficiency in tools and platforms related to influencer marketing and campaign tracking
- Adept at project management, attention to detail, and meeting tight deadlines
- Knowledge of digital marketing trends and the influencer marketing ecosystem
- Educational background in Marketing, Communications, Public Relations, or a related field
- Prior experience with PR firms or agencies is a plus
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