7P Digital
Website:
7p-digital.com
Job details:
Job Title: Influencer Marketing Manager
Location: Gurugram, Haryana
Experience: 3-5 Years
Role Overview
We are looking for a strategic and trend-savvy Influencer Marketing Manager to lead creator partnerships, execute impactful influencer campaigns, and drive brand growth across FMCG, Fashion, Beauty, and Hospitality categories.
Key Responsibilities
- Develop and execute influencer marketing strategies aligned with brand objectives.
- Manage end-to-end influencer campaigns from planning to execution and reporting.
- Build and maintain strong relationships with creators, talent managers, and agencies.
- Identify emerging trends, creators, and content formats within the creator ecosystem.
- Conduct market research and competitor analysis to uncover new opportunities.
- Lead, mentor, and develop a team of Executives, Managers, and Interns.
- Present campaign strategies, reports, and insights to clients and stakeholders.
- Drive innovative, culturally relevant campaign ideas and influencer activations.
- Manage creator negotiations, budgets, timelines, and campaign deliverables.
- Leverage AI tools for campaign planning, content ideation, and productivity.
Required Skills
- 3-5 years of experience in Influencer Marketing, Creator Partnerships, or Digital Marketing.
- Strong experience managing influencer campaigns across FMCG, Fashion, Beauty, and Hospitality brands.
- Excellent communication, presentation, and stakeholder management skills.
- Proven team management and leadership experience.
- Strong understanding of influencer metrics, reporting, and campaign performance analysis.
- Ability to manage multiple projects in a fast-paced environment.
Tools & Platforms
- Canva
- Google Workspace
- Microsoft PowerPoint & Excel
- Influencer Discovery & Management Platforms
- Social Listening & Analytics Tools
- Campaign Reporting Dashboards
- AI-powered Productivity & Content Creation Tools
What Success Looks Like
- Delivering high-performing influencer campaigns that create measurable value for brands.
- Building meaningful creator partnerships and strengthening industry relationships.
- Developing a motivated, high-performing team through mentorship and leadership.
- Bringing fresh thinking, strategic insight, and innovation to every campaign.
- Becoming a go-to expert on creator marketing, industry trends, and competitive intelligence.
Click on Apply to know more.