Mirraw.com
Website:
mirraw.com
Job details:
About Mirraw.com
With over 5 lac listed products, 5 million and counting customers worldwide, our mission is to
bring the world's best ethnic designs to your doorstep. Based out of Lower Parel Mumbai,
Mirraw brings handpicked designs in ethnic jewelry, apparel, accessories & more. Founded by
Shailesh Jain, our products make our customers look incredible. With a great fan following in
India, US & Europe, Mirraw is focused on ethnic wear and has plans to dominate this space in
the coming years.
Website: www.mirraw.com
Location : Lower Parel
Job Overview:
We seek a creative and results-driven Influencer Marketer to join our team at Mirraw. In this
role, you will be responsible for developing and executing influencer marketing strategies to
enhance our brand visibility, drive engagement, and increase conversions. You will be
responsible for identifying, onboarding, and managing influencers, as well as driving
successful influencer marketing campaigns that deliver measurable results.
Roles & Responsibilities:
● Influencer Strategy: Develop and execute comprehensive influencer marketing
strategies tailored to clients' objectives, ensuring alignment with their brand identity
and target audience.
● Influencer Identification: Research and identify suitable influencers across various
niches and platforms who can effectively promote clients' products or services.
● Campaign Management: Oversee end-to-end campaign execution, including
influencer selection, content collaboration, and monitoring campaign
performance to ensure KPIs are met.
● Negotiation and Contracts: Negotiate and manage influencer contracts, securing
advertising rights for promotional content while ensuring compliance with legal and
ethical standards.
● ROI Optimization: Focus on maximizing Return on Investment (ROI) for influencer
campaigns, continually analyzing and optimizing strategies to enhance campaign
effectiveness.
● Relationship Building: Cultivate strong relationships with influencers, fostering a
network of trusted partners for ongoing collaborations.
● Monitoring Trends: Stay up-to-date with influencer marketing trends, platform
algorithm changes, and industry best practices to adapt strategies accordingly.
Benefits :
● Join a forward-thinking team at the forefront of influencer marketing innovation.
● Room for growth and professional development
● Opportunity to work in a dynamic and collaborative environment.
● Competitive compensation package and career growth prospects.
● Make a significant impact on influencer marketing campaigns for leading brands.
Qualifications:
● Bachelor’s degree in Marketing, Communications, or a related field.
● 1+ years of experience in influencer marketing, social media marketing, or related roles.
● Strong understanding of social media platforms and influencer dynamics.
● Excellent communication and negotiation skills.
● Proven ability to analyze data and generate insights.
● Creative mindset with strong project management skills.
● Familiarity with analytics tools (e.g., Google Analytics, social media insights) is a plus.
Click on Apply to know more.