Godrej Consumer Products Limited
Website:
godrejcp.com
Job details:
About Godrej Consumer Products Limited (GCPL)
Godrej Consumer Products is a leading emerging markets company. As part of the over 125-year young Godrej Group, we are fortunate to have a proud legacy built on the strong values of trust, integrity and respect for others. At the same time, we are growing fast and have exciting, ambitious aspirations.
https://www.godrejcp.com/
About the role:
We're seeking an Influencer Marketing Executive to join our marketing team and support our influencer marketing efforts.
Job Title: Influencer Marketing Executive
Location: Borivali
Job Type: Full-Time
Key Responsibilities:
•Influencer Sourcing: Identify and source suitable male and female influencers, content creators, and models across Instagram, YouTube, and emerging social media platforms
•Creator Evaluation: Evaluate creators for brand fit based on audience relevance, engagement metrics, and content quality
•Profile Shortlisting: Share shortlisted profiles and insights to support campaign planning and decision-making
•Trend Monitoring: Track digital trends and rising creators to keep the brand aligned with current social media movements
•Database Management: Maintain and update a well-structured influencer database with key creator details
•Team Co-ordination: Co-ordinate internally within the team for onboarding, communication, and timely execution of campaign deliverables
Requirements:
•0 - 2 years of experience in influencer marketing or performance marketing with a focus on influencer scouting and outreach
•Strong understanding of the influencer marketing landscape, including platforms, trends, and best practices
•On-ground exposure or basic hands-on experience in influencer marketing, creator outreach, or brand-building activities
•Comfortable working in a young, fast-paced, and collaborative work environment
Who are we looking for?
Educational Qualification:
Bachelor’s degree in marketing, business management, mass media or any other
related field
Click on Apply to know more.