Website:
editeveryday.com
Job details:
Mumbai | Full-time Internship
We're building EDIT — India's first layering fragrance brand, built by two Y Combinator founders.
We're looking for someone who probably spends slightly too much time on Instagram — and wants to turn that into a job.
Your mission? Find the right people to talk about EDIT, get our products into their hands, and help us build a creator community people actually want to be part of.
What you will be doing:
1) Find great creators
Scout and curate UGC creators, barter influencers and paid influencers who genuinely fit the EDIT world.
Not just follower counts. We're looking for taste, personality and cultural relevance.
2) Run collaborations end-to-end
From the first DM → product going out → content going live.
You'll coordinate briefs, timelines, deliverables and follow-ups — and make sure nothing disappears into the WhatsApp abyss.
3) Figure out what's actually working
Track creator performance across views, engagement, clicks, sales and content quality.
We want someone who starts developing an instinct for:
"We need to work with this person again."
4) Build the EDIT creator community
We don't want 500 transactional influencer relationships.
We want to build a network of creators who genuinely like EDIT, understand the brand and want to grow with us.
You'll help us figure out what that community looks like.
5) Help run social
Assist with EDIT's Instagram — content ideas, trends, shoots, posting, community and generally making the page better every week.
You might be a great fit if:
- Instagram is basically muscle memory.
- You can discover a cool creator with 8K followers before they have 80K.
- You understand the difference between good content and content with lots of views.
- You have good taste and strong cultural awareness.
- You're organised enough to manage 30 conversations without losing your mind.
- You're comfortable DMing people and building relationships.
- You take ownership instead of waiting for a task list.
- You want to understand how an actual D2C brand gets built.
Previous D2C / influencer marketing / social media internship experience is a big plus.
What you will learn:
You'll work closely with the founding team across influencer marketing, social, content, community, brand and GTM.
You'll get to see what works, what bombs, what goes viral, what sells — and how a consumer brand gets built from the inside.
No fetching coffee.
No spending three months updating Excel sheets nobody looks at.
You'll actually build.
Click on Apply to know more.
