MarketCast
Website:
marketcast.com
Job details:
Senior Associate, Field Management Express.
Location – Pune, India (Hybrid)
Data-Driven Research and Insights
MarketCast combines the power of research, technology, and data science to help marketers and researchers maximize their advertising impact and unlock brand Fandom.
Our data and insights guide critical marketing decisions, helping brands determine which fandom audiences to prioritize and product benefits to communicate, in addition to developing, launching, and measuring brand and advertising campaigns across media platforms. Today our clients represent the biggest names in entertainment, tech, consumer brands, and sports and video games, and our impact touches the lives of billions of people around the globe.
#FandomIsOurJam
We’re Looking For
We are seeking a Senior Field Management Express Associate to oversee the sample collection period for quick-turn entertainment market research projects. The ideal candidate will have:
- Experience supporting fast-paced and quick-turnaround market research environment
- Proven track record of executing tasks independently, and operating with urgency, focus and discipline.
- Exceptional organizational and time-management skills, with a keen eye for detail.
- Excellent communication and interpersonal skills, with the ability to interact with internal stakeholders, and internal team members at all levels.
- Ability to track and manage project budgets
Core Responsibilities
- Coordinate multiple projects in both pre-field and field stages, ensuring deadlines are met for tasks such as survey questionnaire development, survey programming, translations, vendor testing, and sample collection.
- Collaborate with a 24/7 team to ensure smooth handoffs and continuous progress updates across all teams.
- Serve as the subject matter expert for operational processes related to Entertainment Express products, and drive adherence to MarketCast Standard Operating Procedure (SOP) and drive process improvement.
- Review and approve survey links to ensure quality standards are met.
- Analyze field progress reports through dashboards to proactively identify risks, delays, or data quality issues, particularly for fast-turn programs.
- Partner with sample providers to ensure timely, high-quality data delivery that meets project specifications.
- Identify gaps and areas for process improvement, working with managers to recommend solutions to enhance efficiency and drive project success.
It’ll Be Helpful If You Have
- Bachelor's or Postgraduate Degree.
- 4+ years of experience in market research field management roles
- Strong passion for American television and movies, with a deep understanding of brands, films, and general advertising.
- Flexible and adept at prioritizing or re-prioritizing tasks in fast-changing, fluid situations.
- Knowledgeable in market research tools and online survey platforms (e.g., Decipher).
- Self-motivated, action-oriented, and results-driven.
- Enthusiastic about driving technology-enabled process improvements.
- Comfortable adjusting work hours to accommodate and support schedules across various time zones.
- Proficient in Microsoft Excel, with VBA macro writing experience or knowledge a plus.
Benefits And Perks
- Mediclaim for employees and legal dependents
- Accidental policy for employees
- 18 days Annual Paid Leave, plus 12 Public holidays
- Hybrid working model with 2 days a week to work from home
- Professional Pursuit Reimbursement program
- Global Wellness Plan
- And, more
Our Purpose
Fandom connects people with shared passions and builds communities around them. It offers them space to express their joy and love, whether that’s for superheroes, sports teams, or even small batch whiskeys. At MarketCast, we believe in the power of fandom. It’s as important for brands as it is for action heroes and we do fandom research, data science and analytics better than anyone on the planet. This obsessive focus on fans helps the world’s top creators, media platforms, and sports leagues transform followers into fanatics and investments into impact.
Our Core Values
Curiosity Makes Us Tick
Our love of learning manifests in everything we do - from the surveys we field and the datasets we analyze to the technology we develop. Where others pause, we push forward, uncovering hidden meaning and answers. Always learning, always looking for more.
We Celebrate Wins
Whether its wowing clients with research or solving everyday challenges, we pause to honor great work and everyone who plays a role in it. We acknowledge and recognize great work and hustle that helps deliver the very best outcomes.
Trust is Always Trending
Trust means everything to us. It’s lending a hand when deadlines loom, always delivering on the promises we make, and calling out behavior that harms our culture. And our client’s trust is what makes all this possible, something we never take for granted.
We Roll with Change
We embrace change as an opportunity to learn, grow, and further develop. We do this by challenging our biases and rethinking how things have always been done in the past. This fresh, open-minded approach keeps us agile, innovating, and adapting in the face of uncertainty.
Diversity is Our Superpower
Our differences make us stronger. As researchers and data scientists, we have a responsibility to reflect the diverse audiences and communities all around us. Understanding people, opinions and life experiences fuels our insights and deepens our perspectives.
At MarketCast, we don't just accept difference - we embrace it, support it, and thrive on it for the benefit of our global culture and success. MarketCast is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know. Check us out: www.marketcast.com
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