JOB DESCRIPTION
Sales Development Representative (SDR)
SaaS & SME Growth
About Grow Beyond Borders
Grow Beyond Borders (GBB) is a global trade technology platform that helps businesses discover opportunities, build trusted international connections and expand into new markets. The platform brings together SMEs, buyers, suppliers, advisors, trade organisations and ecosystem partners from markets around the world, using technology, data and AI-enabled tools to make global trade more accessible, connected and practical for growing businesses.
Role Summary
GBB is looking for an energetic, commercially minded Sales Development Representative to help grow its SaaS subscription business. You will engage SMEs, exporters, manufacturers, service providers and other businesses interested in expanding internationally: identifying potential customers, starting conversations, understanding their growth objectives, demonstrating the value of GBB, and converting prospects into qualified opportunities and paid subscriptions.
This is not a high-volume calling role. We want someone who understands business challenges, international trade and the reasons companies look for new markets, distributors, suppliers, partners and customers.
Key Responsibilities
- Prospecting: Identify and prospect potential GBB customers in India and international markets.
- Lead generation: Generate qualified leads through LinkedIn, email, telephone, campaigns, events, referrals and inbound enquiries.
- Discovery: Understand each prospect's business, target markets and international growth objectives.
- Demonstration: Explain and demonstrate the GBB platform and its value proposition; schedule platform demos and discovery meetings.
- Conversion: Convert free users and prospects into paid SaaS subscriptions.
- Pipeline: Follow up systematically and maintain an active sales pipeline.
- Marketing alignment: Work with marketing to follow up leads from campaigns, events, partnerships and content.
- Growth: Identify opportunities for upgrades, premium services and additional GBB offerings.
- CRM hygiene: Keep accurate records of conversations, opportunities and next actions in the CRM.
- Feedback: Share insights from customer conversations with the product and marketing teams.
- Events: Support webinars, trade events, delegations and other business development activities when required.
Requirements
- 2–4 years of experience in SDR, inside sales, SaaS sales or B2B business development.
- Strong spoken and written English; confident telephone and video communication.
- Strong interpersonal and relationship-building ability.
- Commercially curious, and comfortable researching companies and markets.
- Organised and disciplined approach to follow-ups.
- Able to work independently while collaborating closely with sales and marketing teams.
- Comfortable working with customers across different countries and cultures.
- Willingness to work from the Hyderabad office within a hybrid working model.
Skills
- CRM systems and sales pipeline management
- LinkedIn prospecting and social selling; email and outbound sales tools
- Online product demonstrations
- SaaS and subscription-based sales
- Microsoft Office / Google Workspace
- Sales metrics, funnels and conversion rates
- Willingness to learn AI-enabled sales and productivity tools
Global Trade Knowledge
Interest in, and ideally practical knowledge of:
- International trade and exports; market entry and international expansion
- Importers, exporters, distributors and suppliers
- B2B marketplaces and business networks
- Chambers of commerce and trade organisations
- International business development and cross-border partnerships
You do not need to be a customs or trade compliance specialist, but you should be comfortable having commercially intelligent conversations with businesses looking to expand internationally.
Qualifications
- Preferred: bachelor's degree in Business, Marketing, International Business, Commerce, Management or a related discipline.
- Relevant SaaS sales or international business experience may be considered in place of specific academic qualifications.
Key Performance Indicators
- Qualified sales opportunities generated
- Product demonstrations booked
- SaaS subscriptions closed and free-to-paid conversion
- Monthly recurring revenue generated
- Pipeline activity and conversion rates
- Speed and quality of lead follow-up
- Quality and consistency of CRM management
Who We Are Looking For
Someone naturally curious about businesses and markets, who enjoys starting conversations, understanding what a company is trying to achieve and connecting that need with a solution. You are ambitious about targets but understand that good B2B sales is built on trust, not call volume. Most importantly, you are excited by the idea of helping SMEs connect, collaborate and grow internationally.
