Scaletrix.AI
Website:
scaletrix.ai
Job details:
Job Description:
We are looking for an Analytics Enablement Consultant who can work on projects (with some guidance).
Participate in implementing Digital and Analytics products/ platforms for the customers and facilitate them to
use the product’s features/ functionalities for their business goals. The successful candidate should fairly
communicate and demonstrate empathy, patience, and a problem-solving attitude.
Application Form: https://docs.google.com/forms/d/e/1FAIpQLSfwI2NvA6GS10-PWYEElXfLf6asDjOGFXUBNYfLy8vCIw_qag/viewform
Responsibilities:
● Client Service Delivery -
○ Ability to work on projects and achieve the agreed outcome.
○ Understanding the users’ requirements and delivering our solutions to facilitate this.
○ Follow the standard process and best practices to onboard users in the stipulated time frame.
○ Work towards building excellent relationships with the user.
○ Deliver end-user training to clients, including administrative staff and technical personnel.
● Technical & Domain Know-how -
○ Demonstrate understanding in analysing digital data from diverse sources (websites and mobile applications) to understand consumer behavior and provide initial suggestions for user's product/marketing strategies.
○ Drawing insights from user data captured through online platforms
○ With minimal guidance, work on:
■ digital analytics platforms in solving business goals/objectives
■ Front-end events tagging and data capture; knowledge of HTML and CSS selectors.
■ performing user behavior analysis (e.g., Cart Analysis, Conversion optimization, Cohort
Analysis, Churn vs. power users, product trend/demand analysis, etc.) and performing
A/B testing
■ adoption of best practices within the data management (extraction and preparation)
& visualization (dashboarding) domain.
● Problem-Solving - Ability to understand the business problem, identify solutions, and implement the
agreed solution
○ Able to look at the bigger picture and break down the problem statement into an analytical
solution. The solution should be actionable and measurable statements.
○ Performs research & development (R&D) to find alternative solutions when faced with a
roadblock.
○ Focuses on industry best practices for
■ Acquisition: Multi-touch campaigns, Marketing channels & strategies (i.e., Paid vs.
organic users, UTM parameters and their meaning, etc.),
■ Retention: Collating information from multiple tools(CRMs, CDPs, email automation
tools, in-app guidance tools) and apply them to extract valuable insights.
■ Customer Satisfaction: Understand the gaps in the user journey and help optimising it.
● Communication - Ability to allow others and self to understand information accurately and effectively
○ Being an active listener while interacting with others in a team or one-on-one construct.
○ Ability to adapt the communication style to the audience and practice empathy.
○ Being responsive and acting promptly.
● Process Champion - Proactively work towards adherence and compliance with various (team and
client) processes.
○ Ensure 100% discipline in complying with agreed processes.
○ With minimal guidance, plan and prioritize own/delegated tasks and activities for best
efficiency and effectiveness.
○ Maintain a high level of process quality and consistency.
○ Diligently work on opportunity areas and proactively engage with supervisors on the plan and
its successful execution within the stipulated time frame.
● People Leadership - Ability to proactively take the initiative and demonstrate a steep learning curve.
○ Take ownership and be responsible for taking the project and/or task to its finish line.
○ Focuses on achieving maximum productivity.
○ Aligns with the culture of continuous improvement, learning, and collaboration on projects.
○ Provide assistance/support to the team whenever the situation demands it.
Requirements:
● Strong written and verbal communication skills. Able to clearly explain concepts/processes to the
users and understand their viewpoints.
● Ability to
○ Think through ambiguous situations/client asks.
○ Comprehend and analyse the data to generate business insights and storyboard them for
client meetings.
● Working knowledge of
○ One of the digital analytics platforms: Adobe Analytics, MixPanel, Heap Analytics, Amplitude,
CleverTap, GA 360 (Google Analytics Skill), , MoEngage, Pando Analytics, WebEngage.
○ ETL & BI Tools
● Experience in working with front-end HTML tags and CSS selectors.
● Bonus: Familiarity with Digital Marketing tools and Business Analytics.
● Bonus: Experience in working with US/European clients.
Click on Apply to know more.