Report

Associate Director, Data & Tech

Salary

$100k - $140k

Min Experience

5 years

Location

New York or Chicago

JobType

full-time

About the job

Info This job is sourced from a job board

Overview

About the role

The Company:

Hearts & Science has been inspired by confident marketers seeking business advantage in a world of personalized digital marketing, where CRM and addressable channels converge, and decisions must be made in real time to aggregate effective reach and deliver the right message at the right time.

Designed to inform brand strategies with real-time insights, Hearts & Science is a data-driven marketing agency with expert media planning and buying capabilities, among other services that include shopper marketing, marketing innovation and content activation.

The Data & Tech Solutions team is pivotal in the delivery of modern agency services. We are tightly integrated with planning and investment teams to deliver on and exceed our clients’ business goals.

Responsibilities

External facing responsibilities:

Identify Client’s business issues and form hypotheses and solutions on how marketing technology and data strategies can help
Assess impact of marketplace evolution on current data and technology setup
Contribute to developing solutions to business challenges leveraging integrated data and technology solutions
Develop and maintain project plans, ensuring proper and timely completion of all critical tasks and delivery against client and agency needs

Internal facing responsibilities:

Vendor Evaluations
Test Designs
Contributions toward D&T Solutions Test & Learn Roadmap
Integration into holistic Learning Agenda based on key business outcomes for the brand
Written POVs & Thought Leadership on Tech

Required Skills

Industry Knowledge in marketing analytics and data (1st and 3rd party data solutions, data lakes, data clean rooms, aggregated and user level data, onboarding)
Demonstrated knowledge in the latest privacy regulation updates and current challenges, security evaluations, etc.
Understanding of signal transformation (cookie deprecation, ID graphs, etc.
Awareness of latest developments and offerings from data sources/partners
Proficiency in 1P data use cases and solutions
Expertise in assessments and improvement of processes
Excellent presentation and communication skills

Education and Experience

A university degree and 5-7 years of data and analytics experience in advertising, management consulting, marketing or digital consulting
Knowledge of agency-side media campaign planning and execution process is desirable, but not required

#LI-CC2

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.

Compensation Range

$100,000—$140,000 USD

This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.

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About the company

Provides data-driven media planning and buying services.

Skills

Data Analytics

Marketing Analytics

Data Lakes

Data Clean Rooms

Privacy Regulations

ID Graphs