DSLR Technologies
Website:
aramya.in
Job details:
About Aramya:
Our vision is to build some of the world's most loved fashion and lifestyle brands and enable people to express themselves.
We're well funded, with $20M raised from marquee investors like Accel, Z47 and industry veterans. Our first brand, Aramya, launched in 2024, achieved 40 Cr in revenue in its very first year, powered by a proprietary supply chain, in-house manufacturing, and data-led designing.
Today, we're operating at a 200 Cr ARR and scaling fast across D2C and retail stores.
Website
Our Team
About the Role:
This is a P&L leadership mandate to spearhead the revenue growth of the Brand across all channels. You will lead a high-output team across performance marketing, brand, and operations to scale the revenue engine profitably. You will be responsible for the Brand's transition from 200 Cr to 1000 Cr, maintaining a relentless focus on unit economics and capital efficiency.
Key Responsibilities:
1. P&L Ownership
- Own top-line and bottom-line revenue across all channels (D2C, Marketplaces, and Retail).
- Drive omnichannel growth and achieve scale while ensuring profitable scaling.
- Own the unit economics for marketing: Build and optimize frameworks for CAC, LTV, ROAS, and Contribution Margin.
2. Brand Voice
- Own the brand positioning.
- Partner with the creative team to ensure all communications are world-class and resonate with our customers.
- Sharpen our positioning across D2C, Offline and every other place where brand communications surface.
3. Marketing Operations
- Build the systems and operating rhythm needed to increase decision velocity and execution speed across the marketing function.
- Own the marketing ledger, valuing financial discipline as much as creative flair.
Key Skills & Qualifications:
- 7+ years in high-growth D2C or Fashion. You have seen the 100 Cr to 500 Cr journey before.
- Proven experience in scaling performance marketing for consumer first brands of at least 3+ years.
- Tier-1 academic background (IIT / IIM / ISB).
Click on Apply to know more.