HealthCare Global
Website:
hcgoncology.com
Job details:
Company Description
HealthCare Global Enterprises Ltd (HCG), headquartered in Bangalore, is India's largest cancer care provider, managing a network of 21 cancer centers, 4 multispecialty centers, and 8 daycare centers across the country. Founded on a physician-led initiative, HCG has been dedicated to innovating cancer care for over 34 years. The organization integrates core clinical services into centralized facilities to enhance patient outcomes and improve cancer care standards. HCG also plays a pivotal role in clinical research and R&D, making a meaningful impact on advancing healthcare solutions.
Role Description
This is a full-time, on-site role for a Head of Digital Marketing, based in Nasik. The Head of Digital Marketing will be responsible for developing and executing comprehensive digital strategies, managing social media campaigns, analyzing web analytics, and driving lead generation efforts. The role involves collaborating across teams, overseeing digital marketing initiatives, and ensuring alignment with the organization’s objectives. Additionally, the individual will focus on optimizing the digital presence and maintaining innovative marketing approaches to enhance brand reach.
Qualifications
- Proficiency in Marketing and developing impactful Digital Strategies
- Strong expertise in Social Media Marketing platforms and tools
- Experience in Lead Generation and campaign execution
- Knowledge in tracking and analyzing data using Web Analytics tools
- Strategic planning and team leadership skills
- Excellent written and verbal communication skills
- Proven track record in healthcare marketing is a plus
- Bachelor’s degree in Marketing, Business, Communications, or a related field
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