We Launch
Website:
welaunch.ai
Job details:
Company Description
WeLaunch partners with early-stage B2B, SaaS, and AI startups to help them build pipeline quickly without long hiring cycles or heavy overhead. Acting as a plug-and-play go-to-market (GTM) team, WeLaunch integrates directly into clients’ businesses to generate leads through outbound channels, run targeted marketing initiatives, and launch campaigns focused on pipeline rather than vanity metrics. The team builds systems that drive real replies and engagement, combining sales and marketing execution with practical strategy. WeLaunch scales alongside its clients, whether they are validating outbound, repairing funnel issues, or driving consistent growth. Applicants can expect a hands-on, execution-focused environment rather than a traditional agency setting.
Role Description
The GTM & RevOps Specialist is a full-time, on-site role based in Bengaluru, responsible for supporting and optimizing revenue operations across sales and marketing functions. In this role, you will design and maintain scalable GTM processes, including lead generation workflows, outbound prospecting sequences, and pipeline management dashboards. You will work closely with founders and revenue leaders to implement tools, configure CRM and marketing automation platforms, and ensure data accuracy for reporting and forecasting. Day-to-day tasks include analyzing funnel performance, identifying bottlenecks, improving conversion rates, and coordinating campaigns across LinkedIn, email, webinars, and content. You will collaborate with cross-functional teams to standardize playbooks, streamline handoffs between marketing and sales, and continuously refine GTM strategies based on performance insights.
Qualifications
- Candidates should possess strong GTM and revenue operations skills, including experience with CRM management (e.g., HubSpot, Salesforce), pipeline design, sales process optimization, and reporting.
- Candidates should possess skills in outbound and demand generation, such as LinkedIn and email prospecting, campaign execution, and basic marketing automation workflows.
- Candidates should possess data and analytics skills, including funnel analysis, cohort tracking, KPI definition, and the ability to translate insights into actionable improvements.
- Candidates should possess cross-functional collaboration skills, including stakeholder communication, project management, and alignment between sales, marketing, and leadership.
- Candidates should possess strong written and verbal communication skills, attention to detail, and the ability to document processes and create clear playbooks.
- Relevant experience in B2B SaaS or AI startups, particularly in GTM, sales operations, or RevOps roles, is highly beneficial.
- A bachelor’s degree in Business, Marketing, Engineering, or a related field, or equivalent practical experience, is preferred.
- Comfort working in a fast-paced, high-growth environment, with a hands-on approach to experimentation, iteration, and execution.
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