Website:
Job details:
Company:* Orchestrate Consulting Services
*Location:* Noida, India (Onsite)
*Experience:* 1–3 Years
*Compensation:* Competitive Startup Base + Growth Opportunity
About Us
We are an early-stage *Ed-tech startup* building a unified platform for *law career aspirants* — covering preparation journeys from entrance exams to professional qualifications. Our platform supports multiple competitive exam categories including:
* AIBE
* CLAT
* Judiciary / Civil Judge (PCS-J)
* APO
* Civil Services
* NEET and other future verticals
Our technology is *exam-agnostic and scalable*, with the legal education ecosystem as our first focus area. The product is live, early users are onboard, and we’re now looking for our *first Growth Marketing hire* to help scale adoption.
The Role
As *Growth Marketing Lead*, you will own growth for our judiciary vertical end-to-end—from acquisition to activation and retention. This is a *founding team role* working directly with founders. You will experiment, execute, analyze, and scale what works. If you enjoy building categories rather than managing mature funnels — this role is for you.
What You’ll Do
✅ Drive student signups through:
* Paid acquisition (Meta, Google & YouTube Ads)
* Organic channels (Instagram Reels, YouTube Shorts, LinkedIn)
* Community platforms (WhatsApp & Telegram aspirant groups)
✅ Plan and execute marketing content:
* Reels, thumbnails, landing pages & conversion creatives
* Coordinate with freelance creators and editors
✅ Build campus & community growth:
* Ambassador and referral programs across various institutes and colleges
* Outreach in major judiciary coaching hubs
✅ Creator & influencer partnerships:
* Judiciary educators
* Law creators
* Toppers and subject experts
✅ Own growth metrics:
* CAC
* Conversion rates
* Activation & retention
* Weekly performance reporting
✅ Run continuous experiments — test fast, learn fast, scale fast.
Who You Are
✔️ 1–3 years of hands-on growth or performance marketing experience
✔️ Have personally run Meta & Google ad campaigns
✔️ Strong instinct for content that converts
✔️ Comfortable with analytics tools and data-driven decision making
✔️ Understand Indian competitive exam or Ed-tech audiences
✔️ Self-starter who thrives in startup environments
## Bonus Points
⭐ Experience at an early-stage Ed-tech or test-prep startup
⭐ Built campus ambassador programs
⭐ Can shoot/edit short-form content independently
⭐ Fluent in Hindi and English content creation
⭐ Background or interest in law/legal education
What We Offer
*Opportunity to be the first growth hire
* Direct exposure to founders and strategic decision-making
* Fast career acceleration in a scaling startup
* Ownership, experimentation freedom, and learning velocity
We’re transparent: compensation follows startup benchmarks — but the upside lies in *ownership, responsibility, and rapid growth*.
How to Apply
Send an email with:
· One growth experiment that succeeded and one that failed—key learnings
· Choose any test-prep brand and share:
* One thing they do well in marketing
* One thing you would improve
· CV or LinkedIn profile
📩 *[HR@orchestrateconsulting.in](mailto:HR@orchestrateconsulting.in)
We aim to respond within 5 working days.
Click on Apply to know more.