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SEO Specialist

Min Experience

2 years

Location

India, The Philippines, remote

JobType

full-time

About the role

Frontier is a subsidiary of Fresh Prints. Fresh Prints is a New York-based, fast-growing, fully-remote, 150-person company that has most of our team in India and the Philippines. A few years ago Fresh Prints started helping other fast-growing companies build their teams. We got so good at it that we decided to spin out a new company to focus exclusively on that and call it Frontier. Here at Frontier, we help companies grow full-time, cross-functional teams abroad. We hire the smartest people, and we place them into the best companies. In three years, we've never lost a client. Balto is redefining AI for contact centers, and we need an SEO powerhouse to make sure the world knows it. This role is 100% focused on building Balto's SEO strategy—researching, executing, and optimizing for top-performing industry keywords to drive organic growth. Key Responsibilities: SEO Strategy & Execution Develop and execute a data-driven SEO strategy to increase Balto's organic search visibility. Research and identify top-performing industry keywords, balancing search volume, competition, and intent. Continuously analyze SEO performance, adjust strategies, and stay ahead of Google algorithm updates. Content Development & Optimization Write and refine SEO-driven article briefs to guide content creation. Produce, edit, and optimize content for blog posts, landing pages, and website copy. Ensure on-page SEO (meta descriptions, headers, keyword placement, alt text, internal linking) is flawless. Technical SEO & UX Audit and improve site structure, page speed, crawlability, and indexation. Work with developers to implement SEO-friendly site improvements. Monitor Google Search Console and other tools for indexing issues and broken links. Link Building & Authority Growth Purchase and source backlinks both organically and through budgeted outreach. Develop a backlink strategy to increase domain authority. Identify guest posting, PR, and industry partnerships to secure high-quality backlinks. ChatGPT & AI Search Optimization Optimize Balto's content to increase visibility in AI-driven search results, including ChatGPT and other AI chatbots. Develop prompts and fine-tune content so ChatGPT and AI search tools surface Balto as a top answer. Monitor ChatGPT, Google SGE, and AI-powered search engines to understand ranking factors and optimize accordingly. Test and refine structured data, FAQ content, and AI-friendly formats to enhance discoverability in AI-driven responses. Content Layout & Visuals Source and identify compelling images and multimedia for SEO content. Work with designers to create visually engaging article layouts that drive engagement.

About the company

Frontier is a subsidiary of Fresh Prints. Fresh Prints is a New York-based, fast-growing, fully-remote, 150-person company that has most of our team in India and the Philippines. A few years ago Fresh Prints started helping other fast-growing companies build their teams. We got so good at it that we decided to spin out a new company to focus exclusively on that and call it Frontier.

Skills

SEO
content optimization
technical SEO
link building
AI search optimization