LeadRoad
Website:
leadroad.io
Job details:
About LeadRoad
Over 200 companies and 600+ sales leaders, marketers, and founders trust LeadRoad to drive revenue, fill pipelines, and book sales-ready meetings that matter. We’re a 5-year-old startup powered by a lean, growth-driven team that thrives on creativity, speed, and results.
At LeadRoad, we create opportunities, build momentum, and accelerate growth. If you love impact and ambition, you’ll feel right at home here.
Work Details:
- Position: LinkedIn Ads Expert
- Type: Freelancer
- Compensation: Rs 15000
- Start Date: Immediate
- Time: [ 9:30AM - 6:30PM ]
Role Overview:
We are looking for a Freelance LinkedIn Ads Expert who has hands-on experience in running B2B lead generation campaigns. The focus will be on generating high-quality, sales-ready leads, not just volume.
Key Responsibilities:
- Plan, execute, and manage LinkedIn Ads campaigns for B2B lead generation
- Run and optimize campaigns using: Lead Gen Forms, Sponsored Content, Message Ads, Video Ads
- Define and target the right audience based on job roles, industries, company size, and seniority
- Create and test ad creatives and messaging that resonate with decision-makers
- Optimize campaigns for CPL, lead quality, and conversion rates
- Continuously run A/B tests on audiences, creatives, and offers
- Manage budgets and bidding strategies effectively
- Work closely with the sales team and founders to ensure lead quality and conversion into SQLs
- Track, analyze, and improve campaign performance regularly
Requirements:
- Minimum 2 years of experience running LinkedIn Ads campaigns (B2B is mandatory)
- Proven experience in generating qualified B2B leads
- Strong understanding of LinkedIn Campaign Manager
- Experience in audience targeting and segmentation
- Ability to write clear, conversion-focused ad copy
- Strong analytical and optimization skills
- Understanding of lead funnels and conversion tracking
Good to Have:
- Experience in B2B lead gen or SaaS
- Understanding of MQL → SQL funnel
- Knowledge of tracking (UTM, attribution)
- Basic landing page optimization skills
Click on Apply to know more.