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Job details:
Design × Front-End
- Built for the AI World DYLA (a Thuli Studios company)
- Chennai / Remote
- ₹25–45 LPA
- 0.1–0.5% equity
We're building the AI layer for fashion — the whole of it, worldwide.
We start with jewelry: the hardest, most beautiful, most underexplored corner of the industry (India's jewelry market is barely 10% online). Crack the hardest thing first and the rest of fashion opens up — apparel, styling, the entire wardrobe. Jewelry is the wedge. Fashion is the world.
WHO WE ARE
An unusual room to be in: AI researchers and technologists, jewelry-world veterans, stylists from the movie industry, quants and applied mathematicians. People who've shipped frontier ML sitting next to people who've dressed the screen. If you want to learn the craft of fashion from the people who define it — and sharpen your work against people who hold an absurdly high bar — this is the table.
WHAT WE'RE BUILDING
We build AI that lets people discover, try on, and fall in love with how they look — starting with jewelry, expanding across fashion. AI generates the looks. AI tries them on you. AI talks you through what works. Our job is to make all of that feel effortless, trustworthy, and beautiful. We hold our craft to a bar high enough to make the best AI tools jealous. No throwaway demos. Real products, real taste.
THE ROLE
We're looking for one rare person who is equal parts designer and engineer — and who is built for the AI world.
- 50% design — you have genuine taste. You design interfaces and experiences that feel inevitable, not decorated. You sweat type, motion, spacing, and the feeling a product leaves behind.
- 50% engineering — you ship your own designs. Production front-end that moves fluidly between web and mobile (React / Next.js, motion, the works), built to a standard you'd defend in a code review.
- 100% AI-native — this is the part most designers can't do yet. You design for a world where the content is generated, the interface is conversational, and the model is a material you design with. And you build with AI — reaching for the newest tools to prototype, generate, and ship at a speed that used to be impossible. You don't fear the model. You wield it.
WHAT YOU'LL OWN
From day one you define the design language, the design system, and the front-end foundations for the whole product and brand — the consumer app, the styling experience, the conversational styling agent. Nobody hands you specs. You set the defaults an entire category copies for years. This space is forming right now — you won't be executing someone else's roadmap, you'll be writing it.
WHAT WE'RE LOOKING FOR
- 3–5 years of experience — and already operating well beyond your level
- A portfolio that makes us stop scrolling (send it — this matters more than your resume)
- Real shipped products where you owned both the design and the front-end
- Fluency designing for AI-native experiences — generative content, conversational and agentic UI, the parts no one has figured out yet
- An instinct for using AI in your own craft, not avoiding it
- A taste bar high enough that the fashion veterans in the room nod
NICE TO HAVE
Motion and interaction design
- fluid, reactive UI that makes fashion feel alive
- design-systems experience
- a feel for luxury, fashion, or consumer e-commerce
THIS PROBABLY ISN'T YOU IF
You only design, or only code. You need pixel-perfect specs handed to you. You think AI is a threat to your craft instead of the biggest lever you've ever been handed.
Click on Apply to know more.